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Brevity and Clarity



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Lag Time - By Keith Hanna

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I once asked my mentor Jay Conrad Levinson for feedback on something I had written. Jay, who has published over 10 million marketing books, became that successful by writing clearly about complex subjects.

His feedback on my writing was: "Keith, I prefer writing that is brief and clear. Yours is neither. Love Jay".

This was my favourite piece of feedback of all time.


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Free PDF Download
Lag Time - By Keith Hanna

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About the Author: Keith Hanna

RSS for Keith's articles - Visit Keith's website
Keith Hanna’s experience as a coach spans over 15 years and includes helping entrepreneurs and growing companies identify and implement the changes needed to take their success to the next level. With a commitment to creating tangible value for his clients, Keith has worked with leaders in a wide variety of industries and at every stage of their careers and personal lives. His career as a coach began as a natural extension of his work as a product designer helping entrepreneurs turn their vision into innovative products. Through that work, Keith realized the most important innovations entrepreneurs had to make were inward focused. Those who were able to deal with the stresses caused by personal and business changes around them were able to make those changes work for them, and were able to live greater lives and build greater businesses. Keith holds a Master’s Degree in Environmental Design from the University of Calgary, with a specialization in industrial design and new venture development. He is author of two books, StepUp and Higher Purpose, Higher Profit, as well as an accomplished speaker and facilitator. Keith lives with his wife and two children at the foot of the Rocky Mountains in Bragg Creek, Alberta, from which he makes mountain climbing excursions in the summer and dog sledding trips in the winter.
Click here to visit Keith's website.
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More from Keith Hanna
Value is What Value Does
The Hole in The Sum of The Parts
The Joy of Repetition
Changing One Habit At a Time
Purity of Heart is to Will One Thing

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