---

Guest post by: Denise Griffitts Become an Author

Tweet

---

---

Internet marketing can be a lonely lifestyle. Sure, there are hundreds of forums, blogs, and conferences where you can connect with others, but even when you've been around for a while you can feel like you're all alone in your business. When you have little or no in-person connection with others who are in your position, you can start to feel like you are the only one on the Internet who's worried about how Google's latest decisions will affect your page rank, or who's having trouble updating to the latest version of WordPress. You can forget that there are thousands of others in a similar situation, asking themselves the same questions, struggling with the same issues. Not only that, but those in your day-to-day life, who know you in the "offline world" do not have a clue what you're talking about, and oftentimes tend to bring more negativity than helpfulness to the picture even when they try to be on your side. Unfortunately, that can make you feel even more alone, especially when you have a setback and no one to help pull you through or to even just say "that happened to me, too!"

That's where having an accountability partner (or a small accountability group) can save the day.

Definition: Accountability partners are formalized relationships with one or more people who help keep you on task.

Here's what Wikipedia.org says:

An accountability partner is a person who coaches another person in terms of helping the other person keep a commitment. (The term) was originally used in connection with weight loss programs in the 1960's.

What Is An Accountability Partner?

The phrase "accountability partner" is quite broad and encompasses a lot of territory. At its most basic, an accountability partner is someone you set up a formal relationship with, who will help provide support for your online business creation and growth. He or she is an unpaid consultant, someone you agree to work with to provide mutually beneficial support.

In its simplest terms, it's like having a business consultant who you don't pay. Instead you trade for each others consulting services. You make it your goal to help each other to succeed.

Accountability partners are like personal trainers for your business - different trainers have different personalities and different specialties. And you have different needs, too. If you're at the beginning of your business creation, you may need someone to help cheer you on. As you become more experienced and confident, you may need someone to push your boundaries and tell you when you're slacking.

Here are the main roles accountability partners can fulfill:

Cheerleader.

This type of partner can boost your confidence, give you assistance when you need it, and help you celebrate your successes. Think of running a marathon and having someone to hand you a cool drink at Mile 5, hold up a sign with your name on it at Mile 16, and greet you with a towel and a bag of ice at the finish line.

Co-traveler.

Co-travelers are at approximately the same point in their journey as you are. They're like students in the same year in high school or college; you're learning the same topics and implementing the same strategies and tools. Sometimes you help them, sometimes they help you, and sometimes you just muddle along, secure in the fact that you're both in the same place. (Picture a "Study Buddy".)

Drill sergeant.

Everyone from Oprah to Olympian Michael Phelps has a trainer or coach who pushes them just a bit farther than they think they can go. Drill sergeant accountability partners serve as a whip-cracking, rear-end-kicker to keep you on task to the goals you've set and committed to.

Shoulder to cry on.

Every once in a while (hopefully, a very LONG while), things go nuts. Plans derail, projects fail, or you just want to tear your hair out because of technical issues. When Murphy's Law proves true, you may just need to vent to someone who knows what you're going through. That person can be your accountability partner.

Brainstorming partner.

Wondering what headline will convert best? Need some thoughts on what to offer as an opt-in "bribe" on your new mailing list? Trying to figure out the shortest path between Point A and Point B? Grab your accountability partner and start brainstorming.

Some of these roles probably appeal to you more than others. It all depends on your own personal needs and personality. Remember that your accountability partnership is determined by you and your partner - it can incorporate whatever you decide, including 6 AM jogging buddy, lunch date, or blogging partner.

Stay tuned for the rest of this article which has of necessity been broken into a series:

1. Setting up An Accountability Partnership
2. Live and In Person: Setting up an "IRL" Accountability Partner
3. Virtual Accountability Partners
4. Mentoring Partnerships
5. The More the Merrier? Partners versus Groups
6. Five Tips for Great Accountability Partnerships
7. Trouble-shooting Your Accountability Partnership
8. Online Resources For Accountability Partners
9. Next Steps In Your Accountability Partnership
10. Conclusion

Related Articles

  Accountability Partnerships Series Conclusion
  Virtual Accountability Partners
  Setting up An Accountability Partnership
  Accountability Partners Versus Groups
  Next Steps In Your Accountability Partnership
  Live and In Person: Setting Up an "IRL" Accountability Partner
  Accountability Mentoring Partnerships
  Online Resources For Accountability Partners
  Trouble-shooting Your Accountability Partnership
  Five Tips for Great Accountability Partnerships
  Daily Method of Operation of Internet Marketers
  Building Supportive Relationships with Accountability Partners
  DISTRACTION STOPS ALL ESSENTIAL ACTION
  Values
  A culture of accountability is the key to business and organisational success
  Improving a Business Through Masterminding
  Home Business Ideas: Make Money Using Your Writing Skills
  What does a typical day look like for an internet marketer ?
  Making Money through Affiliate Marketing Programs Tips and Tricks
  Where To Find Joint Venture Internet Business Ideas

Referred by: http://www.onlinebizu.com

Related Forum Posts

How many mambers of this forum are also member of WF?
Re: 3 Signs That I Need To Get Serious About IM...
Re: Partnership questions
Re: Bank statements...
Re: What I'm reading this weekend - Sept 10, 2010

Share this article. Fund someone's dream.

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

Socialization and is it all that important?

The 5 Golden Rules of Awesome Blogging

Making the Most of PR Events

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.