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How to Find Clients

Guest post by: Donna L. Ward

Article Overview: What I’m hearing as the obstacle for most people looking to attract new clients is NOT actually a lack of information and theory, but a lack of implementation, a lack of step-by-step processes, of resources and a lack of the TIME, FOCUS, and DEDICATION needed to make things happen.

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How to Find Clients

Just being an expert in your field doesn't find clients for your business.



Gaining knowledge on how to find clients as you are building a business, online, or a storefront business, is similar to planning a big trip for your family. You need to have an understanding of what you want, where you want to go, and how you will get there.
Then put that into a plan that will get you where you want to go. In your business that would be a plan that means going from a few clients to many clients, and a waiting list.
It amazes me how many people start their business with no plan - no map of how to find clients. There is this belief that completing your training and printing business cards will just help you find clients wanting to pay you for your time, talents and gifts. I really wish it were so. But...

To find clients and make more money you need to do these 3 things.

1. Invest in learning. There are specific steps you need to take to get the business savvy that comes with experience in your market. Insightful learning for you and your business is not free. Sure, you'll have a few fabulous free events. And, hopefully apply a few pointers.To get deeper into understanding, you need to get serious and:

-- Find a business mentor, a group or a home study program from a mentor you trust and invest your time, energy and money. -
- Read a lot of books about marketing and sales in your type of business - helping you understand more quickly as you visit with your mentor or work on your studies. -- Go to conventions and seminars to learn more.

2. Learn where your clients will be looking for you. Every business has different ways that work best to find clients.

-- A painter can put an ad in the paper and get 10 calls a week.
-- Yet a Loan Officer will never get a call.

Find out what is and isn't working in your type of business. Check out the ads. Call the businesses to see how that is working for them. Do the research.

3. Understand the type of client you want and need to be targeting your marketing materials for.

-- A painter may want to target only homeowners and their newspaper ad may include a senior discount. Or the ad may say commercial buildings and homeowners, interior and exterior - a different targeting tactic.

-- A Loan Officer may be targeting Reverse Mortgages and then might hold teaching seminars at Senior Centers and Libraries.

You can find clients and start making the money you deserve. You just need to have the right instruction and plan.

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Home > Business-Coach > Donna L. Ward > How to Find Clients >
Article Tags: business mentor, find clientsbusiness mentor, marketing, sales implementation
Referred by: http://www.jeneth.com

About the Author: Donna L. Ward
RSS for Donna L.'s articles - Visit Donna L.'s website

Donna Ward, BSBM, Certified Business Mentor and Client Diva, simplifies client visibility and relationships for small businesses, and solo-preneurs, just starting or established, so they can reach more people, more effectively, in less time. With a specialty in building highly visible businesses with loyal customer fan bases.

And, I now invite you to Claim Your No Cost Business Planning, Strategies, and Savvy Special Report http://www.planningbusinessstrategies.com/ 

If Your New To Marketing Online or Offline... Or You're Successful And Want To Take Your Business To A Whole New Level...then claim your copy now.

Helping you attract more clients, utilize systems marketing, direct sales, online and offline, and media to communicate your authentic business vision.


Click here to visit Donna L.'s website Dashed Line

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Related Forum Posts
Re: Who Did You Learn Most From and Why? Re: Who Did You Learn Most From and Why? - Hi Martin, You missed out on the most essential community that helps you grow - Your Clients. Well, I believe that my Initial Clients have been the ones who have given me the moments of 'aha' in my business. They have stood by me even when I was a starter and that has helped me shape and build my stand. They have helped me grow as an entrepreneur, learn to have loads of patience and make the most of what comes across. They have also helped me to strengthen me as a person. btw, personally speaking, my Grandfather always kept me on track and lent me emotional support when I was down in any matter - be it business or otherwise.
Coaching Women vs. Males Coaching Women vs. Males - Tami, Do you have any clients from Eastern Canada? I was wondering if Coaching Clients from either Coast was any different. Also is it different coaching women entrepreneurs vs. males?
Internet Marketing is the best business in the world Internet Marketing is the best business in the world - I have 7 reasons for saying this 1. You develop it once an sell it many times 2. You have no inventory. 3. Clients pay you before they download your product 4. You earn money 24/7 5. No face to face selling 6. You can outsource the production 7. You can do it in your room
Re: Best way to start a business? Re: Best way to start a business? - Find a good mentor.
Re: How can I promote my site? Re: How can I promote my site? - I agree that SEO is the best way but you should not rely on it solely. Find a few different methods that work for you and use them together.


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