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Boost Your Sales With Presentation Skills Training
| Guest post by: Milly Sonneman |
Article Overview: Presentation skills training is critical to sales success. Whether you are new to sales or an experienced pro, great communication unlocks doors. Learn 7 master keys to get faster sales, bigger sales, and build strong relationships with loyal customers.
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Free Download - 7 Insider Secrets For Killer Sales Presenting By Milly Sonneman |
Boost Your Sales With Presentation Skills Training
Presentation skills
training is critical to
sales success. Whether you are new to sales or an experienced pro, great
communication unlocks doors. Learn 7 master keys to get faster sales, bigger
sales, and build strong relationships with loyal customers.
Selling and presentation
skills training are must-have elements of any successful sales
organization. But in these days of ‘doing more with less’ many organizations
are cutting official sales training. Standard entry training often was
conducted over an intensive 2-3 week period. In these hands-on presentation
skills programs, new reps learned exactly how to open a conversation, present
value, share unique selling points, overcome objections, respond to questions
and guide to a close.
But what can
you do if your company has cut the budget and taken a do-more-with-less
approach? It’s time to boost your sales and take personal development into your
own hands.
1. Bring In
The Pros
In many sales
organizations, the founder or CEO initially delivered training. These epic
training sessions are still talked about. Seasoned sales professionals tell
tales of these trainings—and if you’re just joining the team, you really wish
you’d been there.
If it’s just
been years since the top guns joined in on a presentation training class,
switch things up. Get your top leaders and top sales performers to join in and
share best practices. You’ll boost sales across the entire team.
2. Hire For
Performance
These days,
you can afford to be choosy. Identify the core values, communication skills,
and energy you’re looking for in your sales staff. Then, be rigorous. Hold one,
two or more interviews. Test for performance in the interview.
For instance,
if you are planning on using whiteboard presenting in your sales process,
include a whiteboard pitch as part of hiring. This will help you start with a
group of sales reps that are already a cut above.
3. Monitor
Quality
Check in for
ongoing feedback. Are training sessions providing the right information, skills
practice and real-world simulation? If so, keep going. If not, investigate and
upgrade to higher quality presentation
skills training providers.
4. Engage
Participants
Get people
involved with lively training sessions that encourage reps to think on their
feet. Practice skills. Test comfort levels with situational role-plays. Provide
ample opportunity to try out new skills in a safe environment.
5. Build
Buy-In From The Start
Involve
participants by asking for and including input. New participants have new
insights, skills and styles. Encourage lively discussion to continuously adapt,
adjust and improve scripts, presentations and sales process.
The more
people are involved in the process, the greater buy-in will be for using the
process in the field.
6. Invite
Peer Presentations
We all enjoy
learning—especially from peers. There is a natural comfort and ease that occurs
when you’re learning a skill from someone who just learned it a week ago.
Barriers
dissolve. Obstacles disappear. Use peer presentations to create a dynamic and
informal learning environment.
7.
Recognition and Reward
Recognition
and reward sound like big terms only for big organizations. Nothing could be
further from the truth. Recognize people for their participation. Reward them
by acknowledging how their contribution improved the training experience.
Reward and
recognition is a critical dimension of success. Everyone enjoys knowing that
his or her comment, action or idea made a positive difference.
Whether you
are part of a global organization or a tiny start up, use these 7 keys to boost
your sales results. Interested in presentation skills training?
That’s smart. The right skills ignite sales performance.
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About the Author: Milly Sonneman RSS for Milly's articles - Visit Milly's website Click here to visit Milly's website   Watch Out Your Audience Does Not Want To Hear Your Data 7 Steps To A World Class Team of Whiteboard Sellers Pump Up Whiteboard Notetaking For Powerful Selling Interactive Storytelling 7 Alternatives For Slide Craziness Presentation Skills Training How To Wow Your Virtual Audience |
Related Forum Posts
niche forum categories
- I think Kevin just touched on the point that I was going make... and that is developing 'categories' that stick. Sales and Marketing may be too broad for example. However I can almost guarantee you that you would see many more sign-ups if you tailored a category to 'internet marketing' for newbies. I've seen this work on other forums, however, [i:1i903wkn]it can get a little frantic[/i:1i903wkn]...
Fine tuning the categories, or expanding the scope should be effective. I think a lot of IM folks are surfing right on by because they're not finding what they're looking for here...
Just a few thoughts:
Better Blogging
Developing Info Products
Internet Marketing
Presentation Skills
More How to's
Another point is... a lot of people don't know that they can benefit from participating in forums. The signature links to their site - if they have one - can / should be motivation enough to get more involved. The more internet savvy members that have signatures seem to stick around more... Don't you think?
7 words or less for Structogram
- Some "7 words or less" (more or less) for Structogram for your comments:
Training to get your message across(6)
Secrets to get your message across (6)
Training so people will listen to you (7)
Helping you get your message across (6)
Training to learn to get your message across (8)
Communications training for yourself and your team (7)
Online Sales and Marketing vs Traditional
- Hi Evan,
I am noticing that many of the posts in the Sales/Marketing section deal with online marketing, SEM and and SEO and Affiliates. I was wondering if it might be a good idea to separate that section into two; 1) Online Sales and Marketing; 2) Traditional Sales and Marketing
Re: Online Sales and Marketing vs Traditional
- [quote="ltrahan":31w9r2iz]Hi Evan,
I am noticing that many of the posts in the Sales/Marketing section deal with online marketing, SEM and and SEO and Affiliates. I was wondering if it might be a good idea to separate that section into two; 1) Online Sales and Marketing; 2) Traditional Sales and Marketing[/quote:31w9r2iz]
I second the request...
Re: Essential Leadership skills
- Vision
Values
Mission
Strategic Thinking
Decision Making
Communication
Team Bonding
People Development
Coaching / Mentoring / Guiding / Grooming
Presentation
Thanks
Robert
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