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Capture, Share and Collaborate With Visual Communication
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| Guest post by: Milly Sonneman |
Article Overview: Looking to capture and develop ideas with your team, partners and creative people around the world? Visual communication is key. Get the low-down here with 5 powerful tips for powerful collaboration.
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Free Download - 7 Insider Secrets For Killer Sales Presenting By Milly Sonneman |
Capture, Share and Collaborate With Visual Communication
Looking to
capture and develop ideas with your team, partners and creative people around
the world? Visual communication is key. Get the low-down here with 5 powerful
tips for powerful collaboration.
Since early
cave paintings, visual communication and visual storytelling have been
central to how people connect. The early cave drawings show a record, told in
pictures and words. Even across the distance of time, it’s easy to imagine
early hunters telling their tales by firelight.
These days,
visual storytelling is equally critical. More and more teams rely on hands-on
tools such as flip charts, dry erase boards, and whiteboards. These tools are
relatively easy to use, yet many professionals struggle with the skills.
In working
with thousands of business executives, I’ve helped people gain confidence and
comfort with visual communication. Funny enough, many of today’s current fans
at one time firmly believed they had zero artistic ability. (“I cannot draw a
straight line” is a common comment.
Last week, I
trained a group of new sales reps. They’re excited and on fire about the new
skills they have to capture a sales conversation at a whiteboard. Here are 5
tips that helped them succeed. Just remember: if they can do it…you can do it.
1.
Capture
what people say
The fastest
way to engage your audience? Write their words down on the whiteboard or flip
chart. Of course, you don’t have to capture each and every single word. Focus
on the key words that capture their idea in a short, succinct statement.
2.
Write
first…draw second
You already
know how to write. So, capture the key words first, and then draw to amplify
the meaning. This helps buy you a bit of time to connect the concept with an
appropriate graphic.
Practicing in
a hands-on class, participants learn how to record real-time conversation at a
rapid rate. If you are getting ready to use this skill in front of clients, be
sure to allow plenty of time for fast-paced rehearsals.
3.
Use
visual frameworks
As you’ve
probably seen, most business whtieboards are a mess. They are often a haphazard
blend of words, scribbles and poor sketches.
This doesn’t
look professional, interesting or structured. To move past the blur of ‘stuff
on a whiteboard’ you must use structured frameworks.
Some of the
frameworks you already know: a timeline, a list, or a grid. In a presentation
skills training, you’ll discover a treasure chest of ways to organize
information for visual impact.
This is the
‘secret sauce’ that most people never touch. With this knowledge your
whiteboards will ‘pop’ and people will ‘get’ your story, filled with
excitement.
4.
Practice
lettering for credibility
As my young
sales reps found out, there’s more to lettering than meets the eye. Let’s face
it. It has probably been many years since you picked up a marker and worked on
your penmanship.
Well, maybe
you didn’t need it for PowerPoint. Buy you definitely need it to be credible
and professional at a whiteboard. If your lettering is illegible, and people
laugh at your chicken scratch…take note.
Illegible
lettering is not a good idea. If people can’t read what you write, they won’t
understand the value of what you’re selling. Also, busy decision makers may
assume that you don’t care about your writing…and therefore don’t care enough
about your sales, service or product. Ouch.
5.
Practice
your content
Tempting as it
is to learn thousands of icons, don’t forget your day job. Learning to
communicate visually is deeply rooted in your topic, content and presentation
focus.
That’s why it
is essential to practice visuals tied closely to your content. Do this first.
See, it’s not
so rough. That’s how ambitious new sales professionals get started…and how they
become pros. Of course, if you’re serious about using visual communication,
take a laser-focused training. With online presentation skills
training, learning these skills is easier and faster than ever
before.
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About the Author: Milly Sonneman RSS for Milly's articles - Visit Milly's website Milly Sonneman is a recognized expert in visual language. She is the co-director of Presentation Storyboarding, a leading presentation training firm, and author of the popular guides: Beyond Words and Rainmaker Stories available on Amazon. Milly helps business professionals give winning presentations, through Email Marketing skills trainings at Presentation Storyboarding. You can find out more about our courses or contact Milly through our website at: http://www.presentationstoryboarding.com/ Click here to visit Milly's website Whiteboard Story SellingRevealed Visual Storytelling An Instant Checklist Dont Miss Out On The Whiteboard Sales Presenting Craze How To Ignite Conferences Fed Up With Boring PowerPoints Are Your Whiteboards Helping Or Hurting |
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