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Escape Frustration: Finding The Best Whiteboard Skills Training
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| Guest post by: Milly Sonneman |
Article Overview: Whiteboard skills are the darling of today’s top sellers. If you’re looking to boost your skills in selling with whiteboards, it pays to know what to avoid…and what to look for. Find out here.
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Free Download - 7 Insider Secrets For Killer Sales Presenting By Milly Sonneman |
Escape Frustration: Finding The Best Whiteboard Skills Training
Whiteboard
skills are the darling of today’s top sellers. If you’re looking to boost your
skills in selling with whiteboards, it pays to know what to avoid…and what to
look for. Find out here.
Training in
whiteboard interaction and selling is more rare than you might think. Here’s
why: a lot of people promise skills, tools and tips—if you buy their product.
But not too many people teach you practical, hands-on skills to use with any
whiteboard, flipchart or interactive whiteboard.
If you are
searching for a training solution, here are 3 top pitfalls to avoid.
A.
In
House Seminars from Sellers
While in-house
sellers understand product lines and benefits, they often are not familiar with
adult learning, whiteboard skills, and interactive story selling. Relying on
in-house staff is a short-term tactic that often leads to inconsistent skill
development.
B.
In
House Seminars from Leaders
“John in the
Chicago office is great a whiteboarding. Let’s have him teach a class on it.”
Seems like a great idea, right? Wrong.
John may have
natural talent. He may have been sketching, drawing and doodling cartoons since
he was 6 years old. But he won’t necessarily understand how to relate to
sellers who can’t draw a straight line. He may or may not have the training and
background in adult learning, step-by-step instruction, and positive coaching.
Often
organizations look inside to cut costs and leverage team strengths. They look
to a manager or leader who has natural talent. This person makes a great role
model. But keep this in mind: the leader with natural talent may be the worst
person to teach a seminar or workshop.
C.
Local
community training
Community
education is great for some topics—but few people are familiar with your
business or your customers. Plus, graphic designers are used to having the
luxury of designing a message with out a live audience. They don’t understand
the nuances and the pressures of whiteboarding while the audience watches.
While prices at
a community college or learning annex may be affordable, it is rare to find
expert facilitators certified in the critical skills of whiteboard sales.
D.
Elite
training only
In seeking a
competitive edge, some organizations make the decision to only train their
elite sellers. This is a dangerous and risky decision. Here’s why.
Customers and
prospects are looking to all your sales force. They want and demand
consistently high quality and standards. If only elite sellers learn whiteboard
skills, what are your customers seeing? A mish-mash of skills. This implies
that you only care about C-level customers and elite top performers.
If your
customer is connecting the dots…this could also signal that your company only
cares about top clients. If they are a tiny company, should they expect 2nd
or 3rd rate treatment?
Do any of
these options sound familiar? If so…you’ve just been down some roads that are
not very productive. But don’t give up. There are other powerful options for
learning whiteboarding skills.
Here are a few
popular favorites:
1.
Local
Bootcamps and Seminars
Check your
local offerings for whiteboard experts. You may find local seminars in your
area. Hint: look for professional experts who are well versed in visual
language, selling, and whiteboard impact.
2.
Custom
whiteboard trainings
Boost your
team’s skills with a custom training. This is one of the fastest ways to target
specific needs, design custom whiteboard templates and establish a powerful
standard for team performance.
3.
Self
study tools
Solo
entrepreneur or running a small company? Don’t be daunted. Get self study tools
and set up your own practice space. Working step-by-step, you’ll develop your
own style, adapt techniques to your topic and be up and running in record time.
4.
One-on-one
coaching
Whether you’re
selling products, services or solutions…one-on-one coaching is a quick way to
go. You’ll get specific feedback, adapt tips to your unique selling needs, and
get the full-on attention you deserve.
No matter what
you choose…now you know what to avoid, and what to do. With a few smart moves,
you’ll escape frustration and have a powerful new skill for selling at the whiteboard.
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About the Author: Milly Sonneman RSS for Milly's articles - Visit Milly's website Milly Sonneman is a recognized expert in visual language. She is the co-director of Presentation Storyboarding, a leading presentation training firm, and author of the popular guides: Beyond Words and Rainmaker Stories available on Amazon. Milly helps business professionals give winning presentations, through Email Marketing skills trainings at Presentation Storyboarding. You can find out more about our courses or contact Milly through our website at: http://www.presentationstoryboarding.com/ Click here to visit Milly's website 5 Presentation Mistakes That Kill Results Interactive Storytelling 7 Alternatives For Slide Craziness 4Step Visual Storytelling How to Build a Story that Connects How To Grow Your Business and Thrive in Tough Times Presentation Skills Training How To Wow Your Virtual Audience |
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