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Upgrade Your Business Presentations In Minutes
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| Guest post by: Milly Sonneman |
Article Overview: What’s the secret to professional, polished and persuasive presentations? As there are never enough hours in the day, it’s essential to have a specific plan to upgrade your presentation in minutes. Find out how right now.
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Free Download - 7 Insider Secrets For Killer Sales Presenting By Milly Sonneman |
Upgrade Your Business Presentations In Minutes
What’s the
secret to professional, polished and persuasive presentations? As there are
never enough hours in the day, it’s essential to have a specific plan to
upgrade your presentation in minutes. Find out how right now.
No time to
lose? Big sales presentation this afternoon? If you’re under the gun for your
next big presentation, use this fast upgrade to be ready for
anything—instantly.
Last week I
coached ‘Mary,’ a busy professor. She was trying to get ready for an important
conference…and was seriously in need of presentation upgrade. Naturally, she
also had 16 other urgent appointments. So, we rolled up our sleeves and dove
in.
If you’re
feeling like there’s not enough time to make a difference, think again. These
quick changes will spruce up tired presentations—and you’ll come out a winner.
Here’s the
5-steps we used. Try them out right away if you have a presentation looming on
the calendar.
Step 1.
Start With Your Conclusion
Kind of
counter-intuitive, right? Wrong. You’re the tour guide and your audience wants
to know where you’re taking them. Set clear expectations at the start.
Of course,
skip all the gory details. Just give a high-level ‘here’s where we’re going’ to
let people know what’s ahead. Just like when you get on a plane, the pilot or
flight attendant announces, “this plane is heading to San Francisco.” Do the
same for your audience.
This sounds
like a simple, no-brainer thing to do. But you’d be shocked how many
professionals skip this step.
Why it
matters: set clear
expectations and you’ll win attention.
Step 2.
Frame Your Message
Speaking to
clients in the food industry? Use a menu to frame your message. Speaking about
sales? Talk in terms of sales cycles, pipeline and speed. Talking in your
client’s language helps people understand what you’re saying—and appreciate the
value.
Why it
matters: don’t make
people think. Take the extra step to put your data, statistics and insights
into a message that is easy for your clients to ‘grok.’
Step 3.
Simplify With A Story
Organize your
information in a story. It’s the fastest way to make an instant improvement to
your presentation. Stories are emotional, engaging and very easy to remember.
Why it
matters: your audience is already chock full of information. Pierce the veil
with a lively story. Hint: make your story easy to understand and easy to
retell.
Step 4.
Think On Your Feet
Transform a
dull presentation into a dynamic one. How? Ask questions. Answer questions. Get
your audience involved and interacting. Many presenters avoid impromptu
participation because they consider it risky. Not you. Guide ad hoc discussion
and stay fluid.
Why it
matters: your audience
is paying attention to how you communicate. When you’re agile and flexible, it
says a lot about your company, your offer and your brand. Interaction is the
key to successful business communication.
Step 5.
Focus On A Single Easy Action
As hard as
this is, resist the temptation to give a fan-deck of options. Focus on one
action. The very next step. This helps overloaded audiences know exactly what
to do. The end of your presentation is a time to guide and give clear
directions.
Why it
matters: people appreciate knowing what to do next. Remember your beginning?
You started with the end in mind. Now it’s time to help people take the next
step.
I bet you’re
wondering about Mary, the busy professor. She used these 5 steps and was
thrilled. She went from a dizzy swirl of ideas to a clear, concise
presentation. Her audience loved it. Your audience will too.
Article Tags: online presentation training, presentation skills online, presentation skills training, total training, whiteboard presentation skills online, whiteboard selling, whiteboard selling online
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About the Author: Milly Sonneman RSS for Milly's articles - Visit Milly's website Milly Sonneman is a recognized expert in visual language. She is the co-director of Presentation Storyboarding, a leading presentation training firm, and author of the popular guides: Beyond Words and Rainmaker Stories available on Amazon. Milly helps business professionals give winning presentations, through Email Marketing skills trainings at Presentation Storyboarding. You can find out more about our courses or contact Milly through our website at: http://www.presentationstoryboarding.com/ Click here to visit Milly's website Best Storytelling Tips for Marketing Presentations Which Whiteboard Mistakes Are Killing Your Sales Stand Out In Any Crowd With WorldClass Whiteboard Skills Confidence On Camera Instant Presentation Skills Training How to Grow Your Business Presentation Skills Fast |
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