Tweet

Wake Up Call! Presentation Skills Will Help Your Bottom Line

Guest post by: Milly Sonneman

Article Overview: There's nothing like dramatic economic change to make you focus on business presentation skills. The FRESH start revolutionizes what you know about presenting. When it comes to business presenting - it's not just about logic and tasks.

Wake Up Call! Presentation Skills Will Help Your Bottom Line

5-Step Formula For a Fresh Start

There's nothing like dramatic economic change to make you focus on business presentation skills. The FRESH start revolutionizes what you know about presenting.

When it comes to business presenting - it's not just about logic and tasks. If that were all it took to enhance presentation skills then you would just have to follow a checklist.

But if you've ever followed a training plan and been disappointed, you probably came away feeling frustrated. Maybe you blamed yourself. What else could I have done?

There's probably more at work here than task-focused training. After all, you're not living on an island. If your business has been suffering from recent economic storms, you know this too well.

You may have gotten the word. Your budget got slashed. Your staff got whacked. Your big rock-solid client evaporated.

Sound familiar?

Many business owners, entrepreneurs and experienced professionals have been reeling with these changes. And there's no motivation quite like radical change to make you realize: you don't just need more tasks. You need a fresh state of mind. And a new approach to presenting.

If you've been experiencing storms in your business, it's time to conquer the primary feeling of being overwhelmed. Stop burning the candle at both ends. Forget trying to do absolutely everything from scratch.

What's the smart alternative?

Take a systematic approach presenting. This kind of rigorous approach is often used in mid-size to global companies. They must create a global standard to guarantee consistent top quality.

But if you are an army of one, or working with a band of renegades, take a similar approach. You'll gain instant leverage. Adopt a system for giving high-value presentations. Master presentation skills in a systematic fashion.

To get a new start and boost your success, use this FRESH approach.

F = Focus On Value

Develop a focused and simple story about the value you offer. Emphasize the benefits in terms your customers and prospects understand.

R = Rehearse Like Crazy

Practice telling your story for different audiences. Rehearse so you are comfortable presenting in individual conversation, small groups, large groups, virtual meetings and video. With less money and a smaller staff, you may be doing more presentations yourself. You are likely giving more presentations virtually - and using video to tell your business story.

Improve presentation skills - for you and your team. Get every team member equally confident giving a presentation. Expand your concept of team to everyone who is in any area of your business. Give them tips and tools to tell a consistent message.

In short, rehearse and practice all the time. Practice on stage, on camera and in front of audiences of any size.

E = Easy Is Right

Make sure your story is easy to understand, easy to tell, and easy to retell. When everything about your business presentation is easy, your customers will tell your story for you. This is a powerful way to increase buzz, and increase business.

S = Simplify Your Story

Simplify your story. If you do absolutely only one of the FRESH steps, do this one. Make sure your story is so simple that a 5-year old could retell it without skipping a beat.

H = Hit The Target

When you are in front of clients and prospects, present to win. The fastest way to achieve this is planning your entire presentation with a blueprint. It's called a presentation storyboard.

A storyboard is as critical to your success as an architectural blueprint is for building a house. You would never dream of building a house without a blueprint. So don't make the mistake of throwing together your presentation without a plan. This single shift is precisely how winners give world-class presentations.

Now it's your turn.

Related Articles
  Are you a ground hog?
  Four of the Most Common Mistakes in Persuasive Speaking
  Present the Presentation Confidently
  Time to Wake Up, Notice the Awakening
  Present the Butterflies in Formation
  4 Curiosity-Building Rules On How To Handle Family & Friends For Criticizing You At Having Joined A Network Marketing Business Opportunity
  8 Presentation Flaws that Steal Your Money
  Can You Really Quit Your Job?
  What You Do Best
  Presentation And Writing Skills Training Yields Effective Business Communication Skills
  Professional Presentation Skills
  Quit Waiting to Be Discovered
  Discover the 8 Secrets to Successful Presentations
  Presenting Without the Fear
  Selling - Your Company's Biggest Sale Ever
  Cold Calling Works - And It's Fun!
  Presentations - Easy as 1 - 2 - 3
  Fine Tuning Your Presentation Skills
  Making Power Points
  Nine Ways To Jazz Up Your Sales Presentations

Article Tags: business presentation, presentation coach, visual story



Related Forum Posts
niche forum categories - I think Kevin just touched on the point that I was going make... and that is developing 'categories' that stick. Sales and Marketing may be too broad for example. However I can almost guarantee you that you would see many more sign-ups if you tailored a category to 'internet marketing' for newbies. I've seen this work on other forums, however, [i:1i903wkn]it can get a little frantic[/i:1i903wkn]... Fine tuning the categories, or expanding the scope should be effective. I think a lot of IM folks are surfing right on by because they're not finding what they're looking for here... Just a few thoughts: Better Blogging Developing Info Products Internet Marketing Presentation Skills More How to's Another point is... a lot of people don't know that they can benefit from participating in forums. The signature links to their site - if they have one - can / should be motivation enough to get more involved. The more internet savvy members that have signatures seem to stick around more... Don't you think?
Re: Essential Leadership skills - Vision Values Mission Strategic Thinking Decision Making Communication Team Bonding People Development Coaching / Mentoring / Guiding / Grooming Presentation Thanks Robert
Re: Five Personality Traits of Successful Business Owners - 1. Focus 2. Ability to Adapt 3. Hard Work 4. Good planning 5. People Skills
Re: Web Business Podcast is LIVE! :) - Bottom of each post would be good. That way they either already listened to the podcast or they have decided they aren't going to, and might click the ads.
Site after-posting problems? - Don't know if this is happening to me alone, or to everyone, but every time I post a message, instead of my message coming up after a few seconds, I get this error message: Failed sending email :: PHP :: DEBUG MODE Line : 235 File : emailer.php


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

Inspiration for troubled times

Resolving A Conflict Between Two Sales Staffs

B2B PR – Planning for Success

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.