Tweet

Attract Lots More Clients by Writing Articles

Guest post by: Jan Marie Dore

Article Overview: Are you missing out on one of the most powerful strategies for attracting more clients? Writing articles on the web is one of the best ways to attract attention to your business and establish yourself as an expert. Here are four great ways you can use your articles to drive traffic to your website.

Attract Lots More Clients by Writing Articles

Writing articles on the web is one of the best ways for solo-professionals to attract more clients and attention for their business. Strategically placing articles can literally explode your business. It's a great way to generate interest in your services and products and to establish yourself as an expert in your field. Your articles can serve as a commercial to sell your services to new prospects. They are like road signs on the information highway directing traffic to your website.

Articles posted online give you essentially free publicity for your business and many other benefits. As a result of writing and distributing articles, you can gain lots more clients and help many more people with the information you provide. You can become a recognized authority in your area of expertise. You can attract thousands of qualified prospects who you know are interested in your ideas and your products and services. Your ezine list can grow every day, without spending money paying for targeted leads.

Your articles don't have to be very long. Three hundred and fifty to five hundred words are enough. In fact nowadays, shorter is better. People want their information in quick sound bytes.

Here are four great ways you can use your articles to drive traffic to your website and people to your business:

1) Publish articles at your website

Have a resources page with all of your articles. Create your own article directory. List the title of each article, and also include a few sentences to describe the content based on your site's keywords. This will raise your rankings with the search engines.

2) Post articles in other people's ezines or websites

You can reach a new audience by publishing your articles in other people's ezines or posting at their websites. You benefit from being exposed to their readers, and gain instant credibility as the published expert.

3) Submit your articles to online article directories

Look for online article directories in your favorite search engine. Search on article directories + the name of your area of specialty to find directories that cater to your niche market.

Go to the major list groups like Yahoo and Topica and type "article announce lists" in the search box. Look for large lists and also smaller lists in your niche to submit articles to.

4) Promote your articles to specialty sites in your target marketplace

To bring more targeted visitors to your website, post articles written for your niche market at specialty sites that cater to their needs. Offer specific information that demonstrates your knowledge in your area of expertise.

Writing and publishing articles on a regular basis is one of the most effective ways to grow your professional service business, attract new clients, and become a recognized authority in your area of expertise. Do these four things on a regular basis, and watch calls and emails from prospects and visitors to your website soar!

Related Articles
  Writing Business Articles
  Writing Articles; STILL One of the Best Ways to Invest In Your Success
  Article Writing – Arghh! Can’t Someone Else Write Them For Me?
  Using Articles in Marketing For Small Business
  Writing Useful Articles That Users Will Love
  Home Business Expert: Importance Of Article Writing
  Which Article Template Should You Use?
  Article Marketing: Twelve Tips for Writing Articles to Grow Your Business
  5 Reasons Why Your Legitimate Internet Business will Improve if You Write Your Own Articles
  How to use articles to promote your business
  How to Create a Writing Portfolio Before You Have Writing Clients
  5 Basic Steps to Creating an Article
  3 Thought Leader Article Templates That Will Help You Attract More Clients Like Magnets
  What You Need To Get Paid To Write Articles Online
  Website Promotion With Articles Is Hot Right Now
  How to use Articles to Promote your Online Business
  Article Writing to Optimize Your Online Visibility
  Use Affiliate Article Marketing
  How To Get Ideas For Articles
  What should your free giveaway be?

Article Tags: marketing strategies, small business marketing, small business sales



Related Forum Posts
Re: Who Did You Learn Most From and Why? - Hi Martin, You missed out on the most essential community that helps you grow - Your Clients. Well, I believe that my Initial Clients have been the ones who have given me the moments of 'aha' in my business. They have stood by me even when I was a starter and that has helped me shape and build my stand. They have helped me grow as an entrepreneur, learn to have loads of patience and make the most of what comes across. They have also helped me to strengthen me as a person. btw, personally speaking, my Grandfather always kept me on track and lent me emotional support when I was down in any matter - be it business or otherwise.
Different Hats - CEO Sales & Marketing & Leadership Development Company Strategic Vision 10 Alliances & Growth Strategies 10 Hiring & Managing People 8 Mentoring 8-9 Strategic Planning for Clients 10 Execution of Marketing Campaigns 9-10 (i have great people who do the nitty gritty) Financial Management 9 Bookkeeping 3 (outsourced as I really hate the fine details like GST0 Administrative Follow Up 6-7 (again have great staff) Writing & Publishing 9 (getting better all the time!) Speaking 10 (so I have been told) Self Promotion 9-10 Web development & Promotion 6-7 (learning more and have brought on players who are 10+) Babysitting Employees (1 - wont do it, that's why I work so hard to hire and motivate the people I have) Great topic Kevin!! Jude
Coaching Women vs. Males - Tami, Do you have any clients from Eastern Canada? I was wondering if Coaching Clients from either Coast was any different. Also is it different coaching women entrepreneurs vs. males?
Re: What Do You Outsource Mostly? - Writing, Article Spinning, Backlinking.
Internet Marketing is the best business in the world - I have 7 reasons for saying this 1. You develop it once an sell it many times 2. You have no inventory. 3. Clients pay you before they download your product 4. You earn money 24/7 5. No face to face selling 6. You can outsource the production 7. You can do it in your room


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.

Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!

Name:
Email:

Popular Articles

The Future of Online Marketing

Is the Media to blame for losses in super?

Resistance to Change and How to Deal With It

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.