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Kate Marsden Articles



Profit Boosting Tip - Be Different

Tired of getting the same mediocre or poor profit as every other business out there right now? Then it’s time to be different. Marking yourself stand out from everyone else can make a huge difference to your profits.

Profit Boosting Tip - Don't Discount

We’ve all been there. You are near to closing a sale and at the last minute the customer wants a discount. Don’t be tempted! Here’s how to hold your nerve.

Profit Boosting Tip - Get creative about cost control

Many business leaders fear cost control – they associate it with making people redundant, short term cost cutting and all the dull, negative things about running a business. But, done in the right way, cost control can use your creativity and free you to think in new ways.

Profit Boosting Tip - Move with the times

Are your profit levels stuck where they were a few years ago? Could be that you are stuck too, in terms of how you run your business and interact with customers. If you are stuck you need to move with the times to see your profits move too.

Profit Boosting tip - Enter the world of partnerships and joint ventures

Often, even the large businesses are wary of partnerships and joint ventures. But, done in the right way, they can dramatically shift your business scale and reach – which will ultimately boost your profits.

Profit Boosting Tip - Keep at the top of your customer’s minds

How often do you communicate with your customers and prospects? If you aren’t at the top of their minds, the chances are your competitors will be. Follow our easy steps to get your business to the front of the queue.

Profit Boosting Tip - Keep central prices low and make on add on services

Whatever business you are in, you can often sell more if your headline price is lower - even if people pay extra for all the other bits. Think about how you can change your pricing to do this and you will see a big difference in your profits.

Profit Boosting Tip - Offer something for free

Offering something for free doesn’t sound like the best way to boost your profit. But if you do it in the right way it can do just that. Read on to find out how a free offer can make you money.

Profit Boosting Tip - Start High

Don’t compromise on your prices and volumes too quickly. Always start higher and give yourself room to come down, so that you can see more revenue flowing through to your profits.

Profit Boosting Tip - Follow up sales - again and again!

We're all customers and we all get inundated with sales messages and offers. And yet, when it comes to running our own business, we assume that giving a sales message once is enough. Learning to follow up, again and again and again, can make a real difference to your profits.

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About the Author: Kate Marsden

RSS for Kate's articles - Visit Kate's website
Kate Marsden is the founder of The Profit Mechanic (www.TheProfitMechanic.co.uk) - dedicated to giving Small Business Owners the tools, input and resources they need to succeed in the most important thing in their business - increasing profit.  Kate has 20 years business experience, including as Director for a number of well-known organisations and as owner of her own businesses.
Click here to visit Kate's website.
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More from Kate Marsden
Tips to Increase Profit Ask your customers what they want
Profit Boosting tip Keep your eyes open
Profit Boosting tip Enter the world of partnerships and joint ventures
Profit Boosting Tip Always Upsell to your customers
Profit Boosting Tip Improve your cash flow


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