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Does It Really Take Money To Make Money?

Does It Really Take Money To Make Money?

Imagine yourself trapped on a desert island with little food and water. Conventional wisdom tells us two things that you would do.

First, you’d conserve what food and water you did have to make it last a long as possible.

Second, you would be looking for sources of additional food and water to enable you to survive until rescued.

We find similar scenarios in business all the time. A lot of people have learned how to start a business and then thrive without hardly any funds.

Amazingly, too many people think that to start a business and be successful, it takes a lot of capital. People give up way too soon because of no money and no experience.

And yet we hear stories all the time of millionaires who went into business with five dollars or less in their pockets, and often with just an idea and not even a business plan.

So what gives? How is that possible? And what is the real capital that we can’t do without?

Anyone who has taken biology knows about “survival of the fittest.” Notice it isn’t “survival of the richest.”

The truth is that a business that has had to fight its way into existence, learn to survive and then hopefully thrive, will have mastered the business skills and knowledge to be good. In fact, this kind of pressure ensures that you’ll be good.

Here’s the truth – lack of funds is just an excuse.

The real capital that we must have is good ideas, drive, zeal, stamina, flexibility, adaptability, commitment and a burning desire to succeed no matter what.

I well remember an individual I worked for some time ago. When he was in his twenties, many years ago, he wanted to own his own radio station so badly, that he actually started one with a couple thousand dollars he scrapped together. Virtually everything he bought was used and it seemed like it was all held together with tape and glue.

But he worked endlessly and with a drive and focus that I have rarely seen in others. Looking in his eyes you could tell that he would not be stopped on his way to success, no matter what.

Years later, he sold not only his radio station, but also his television station for 126 million dollars.

What was his start up capital really? Money or determination?

Today, the Internet makes it even easier to start a business with little or no money. All you need is the drive.

And while credit cards should never be used to survive, we all know people who have used them to access instant start up business capital.

The real key is to recognize a need and then fill it.

Remember, if you know how to operate in bad times, then good times are easy.

Survival financing is one of the secrets to success.

Don’t let lack of money hold you back.





Does It Really Take Money To Make Money - To learn more about this author, visit Riley Cardwell's Website.

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 Does It Really Take Money To Make Money Great Article. This is so true for me.
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Kim Castle
With nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website

George Ludwig
George Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website


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Riley Cardwell
(Visit Riley's Website) Riley Cardwell works with individuals as well as large and small businesses to help them identify the keys to rapid success. With almost 30 years' experience as a professional broadcaster, motivator, author, television host and business success coach, Riley's passion is helping people discover and use their hidden talents to achieve their goals. He can be reached at (619)515-4884.

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