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Simon H Lord Articles

Written by: Simon H Lord

The 7 Deadly Sins of Exporting Franchise Systems - Click To Read Article
Too many franchise systems fail to go global because they get lost in translation, say Simon Lord. Inadequate research, appointing the wrong master franchisee and failing to run a pilot operation are just three of the errors that can lead to problems.

Finding the right franchise structure - Click To Read Article
Getting your franchise structure right at the beginning is vital. One size doesn't fit all, so you should take advice to save yourself - and your franchisees - from future problems.

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About the Author: Simon H Lord
RSS for Simon's articles - Visit Simon's website

Simon Lord is publisher of Franchise New Zealand magazine & website, which provides advice and details of opportunities and advisors to franchisors and franchisees nation-wide. The site can be found at www.franchise.co.nz Simon Lord has over 24 years' experience in franchising both in New Zealand and the UK. His roles have included marketing manager for a multi-national fast-food franchise and franchise manager for a new start-up operation. He was a founding board member of the Franchise Association of New Zealand in 1996 and has been elected to serve on the board every year since. Simon was chairman of the Association from 2003-2005.

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More from Simon H Lord
The 7 Deadly Sins of Exporting Franchise Systems
Finding the right franchise structure


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