||Like it? PLEASE +1 it! Thanks!|
High resolution mistakes
Of course, I didn't really. That's just what the display said. No one can determine exactly (to the tenth of a calorie) what I burned, certainly not this machine.
But the number is prominent and apparently precise. So it appears to be worth paying attention to.
Like a site's Alexa rank. Or your son's high school GPA.
Why do so many successful entrepreneurs go right back to building another company after they've sold their previous one? One big reason is how easy it is to read the balance on a bank account. Shouldn't multimillionaires leave bigger tips at restaurants? It's all about keeping score.
The danger is when you keep score of the wrong thing because it's easy or precise.
There are literally millions of bloggers that have become so focused on measurable traffic that they end up posting nonsense designed to do nothing but attract a Digg. Look back at a blog like that a month later and it appears to be a series of gimmicks, all designed to maximize a metric that's almost totally irrelevant to what the blogger set out to do in the first place.
Here are some common metrics (and the thing that might be the real point):
Good grades in school (the ability to solve problems in life)
Lots of raw traffic to your blog (conversations among prospects who become fans or customers)
Burning calories (feeling better and looking good)
Clickthrough rate on ads (conversion rate to customers)
High salary (long-term happiness)
Class rank (actually learning something)
Number of stock options (future prospects of your employer)
This quarter's commission (reputation in the industry)
Technorati rank (number of RSS subscribers)
Sometimes the unmeasurable is a shield, a way to insulate ourselves from the fear of measurement. But to embrace a number just because it appears to be accurate (though not relevant) is just as bad.
The humidty in NY today, in case you were curious, is supposed to be 64%.
Related ArticlesPractical management resolutions for 2014
Top mistakes in iPhone Application development
New Years Resolution for 2009: Start Earning Money at Home
Why Does My Photo Print So Badly
Boot Camp Training for Conflict Resolution Skills
Your Unfiled Delinquent Tax Return Checklist: Stop the IRS Now and Avoid Steep Interest and Penalties from Accumulating
Resolution Rule #1
How To Achieve Your New Year's Resolutions
Optimizing Images for the Web
Creating a brand identity
Got resolutions? What’s your resolve to make them a reality?
“P.E.R.F.E.C.T. T.E.N.” Resolutions...
Reduce Back Taxes and IRS Penalties: 7 Little Secrets the IRS Hopes You Never Learn
Ten Ideas to Help You Keep Your Resolutions Or Goals
Tax Resolution Scams on the Rise: How to Avoid Tax Settlement and IRS Debt Relief Scams
Conflict Avoidance and Resolution in the Franchise Industry
Top 10 Video Blunders When Used as a Sales Aid
Make a difference with canvas pictures
The Best New Year Business Resolution is NO Resolution
What's your New Year Resolution? 5 Steps To Help You Achieve it
Free PDF Download
By Seth Godin
About the Author: Seth Godin
RSS for Seth's articles - Visit Seth's website
Seth Godin is a bestselling author, entrepreneur and agent of change. Godin is author of six books that have been bestsellers around the world and changed the way people think about marketing, change and work. Permission Marketing was an Amazon.com Top 100 bestseller for a year, a Fortune Best Business Book and it spent four months on the Business Week bestseller list. It also appeared on the New York Times business book bestseller list.
Click here to visit Seth's website.
The death of the sales call
Art is what we call
Related Forum PostsRe: Learn from the mistakes of others...
Re: How many nationalities are on the forum?
Re: Hotmail Scam!
Re: Quote of the Day - "Don't be afraid of making mistakes. You
Re: Learn from the mistakes of others...
Share this article. Fund someone's dream.
Share this post and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.
By: Evan Carmichael
By: Evan Carmichael
||Like this page? PLEASE +1 it!|