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"How to Be Creative" by Hugh Macleod

Written by: Guy Kawasaki

Article Overview: My favorite book about creativity is If You Want to Write: A Book about Art, Independence and Spirit.

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"How to Be Creative" by Hugh Macleod

My favorite book about creativity is If You Want to Write: A Book about Art, Independence and Spirit. I recently read Hugh Macleod’s ChangeThis manifesto called “How to be Creative,” and I think it’s as empowering as If You Want to Write. Hugh is the guy behind Gapingvoid (“cartoons drawn on the back of business cards”). If you’re facing writer’s block, blogger’s block, programmer’s block, whoever’s block, I recommend that you read Hugh’s essay. It inspired me to truly begin to work on my next book...

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Home > Entrepreneur-Advice > Guy Kawasaki > How to Be Creative by Hugh Macleod
Article Tags: business cards, creativity, favorite book, macleods, manifesto, programmers, spirit

About the Author: Guy Kawasaki
RSS for Guy's articles - Visit Guy's website

Guy Kawasaki is a managing director of Garage Technology Ventures, an early-stage venture capital firm and a columnist for Forbes.com. Previously, he was an Apple Fellow at Apple Computer, Inc. where he was one of the individuals responsible for the success of the Macintosh computer. Guy is the author of eight books including The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way. He has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.

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Re: Who's a better entrepreneur? Oprah Winfrey vs. Hugh Hefner? Re: Who's a better entrepreneur? Oprah Winfrey vs. Hugh Hefner? - Oprah Winfrey is my choice. I am sorry my religion background will not permit me to endorse Hugh Hefner type of business
Happy Worker as of Dec 31 2007 Happy Worker as of Dec 31 2007 - Here's mine... I'm now off to make an offering to the business planning gods for their help in getting to these goals & beyond. To the combined success of Prophets 2 Profits! ----------------------------------------- 1) Corporate a) Retail - Sales reps covering all major markets (1M or more) - Retail product launch plan - 1 more retail release (TBD) b) The Toy Agency - Systems for: o Creative process o Pricing o Manufacturing o Logistics - Marketing agency strategy in place - 1 new customer every 2nd month (5 new customers); 1 of which will be rev of >= 500K/year c) Business - Creative talent pool management strategy & process - Outsourced and/or weekly bookkeeping - Monthly budgeting & forecasting - Better banking organization (Line of Credit, CCs, automate billing for appropriate vendors) - Team total of 5 - Larger office d) Web site - Daily updates - Start of separation of Blog/TTA/Retail 2) Personal - Most weekends “off”! - Entirely separate personal finances; basic personal financing plan - Family….?
Re: Video Blogs: Yes or No? Re: Video Blogs: Yes or No? - According to my point of view video blog is not a good idea. Now days there are number of video channels like YouTube and even you can start posting your videos on social media sites like Facebook. You will get Hugh number of visitors on Facebook but people are looking text based information on blogs.
Re: What would you do if you knew you could not fail? Re: What would you do if you knew you could not fail? - I would write a screenplay, and possibly be involved in making the movie. Creative writing is something that I love to do, but it is a bit of a leap from being an unpublished to a published author. If I knew I could not fail, I would write as often as I could.
Synergy and Other Creative Insights Synergy and Other Creative Insights - Truth is that there is [u:2iwgooi1]C[/u:2iwgooi1]ollaboration - on a formal basis and [u:2iwgooi1]c[/u:2iwgooi1]ollaboration which is informal. Let's say that you have a great new product. Before it launches you get loads of buddies in the same business as you to tear it apart and let you refine it. Creative people will get others in as well. people from outside the business - or those who are in the business who might not have anything to do with it and seek their input - listening hard. These aren't focus groups, they are way beyond this - they are real outsiders and thus have very open minds, asking the dumb, the stupid questions, which are often the most valuable. Questions like these help me be a good coach too! I once worked in a business where the backshop (the store room) was always untidy. They held a team meeting and had the cook in as well (you know the one who ran the employee facility). She knew nothing about the storeroom and its processes, but boy did she ask some tricky questions of them. Sometimes, little 'c' collaboration is real good at the mocro level, without which the big 'C' collaboration would be worthless.


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