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Entrepreneur Advice:
Guy Kawasaki
www.guykawasaki.com
   
About Guy Kawasaki

Guy Kawasaki is a managing director of Garage Technology Ventures, an early-stage venture capital firm and a columnist for Forbes.com. Previously, he was an Apple Fellow at Apple Computer, Inc. where he was one of the individuals responsible for the success of the Macintosh computer. Guy is the author of eight books including The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way. He has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.



Recent Article:

The Impact of Social Media on Sales, Support, Marketing, and Branding - For more on Guy Kawasaki visit www.guykawasaki.com

Over at the Sun Microsystems small and medium business site, I published an interview with Josh Bernoff about his new book (co-authored with Charlene Li) called Groundswell: Winning in a World Transformed by Social Technologies. In this interview he discusses the impact of social media on sales, support, marketing, and branding. He and Charlene are big wheels at Forrester, so this is recommended reading people in any kind of web marketing role. Click here to read the interview to learn about topics such as why the CEO of a publicly-traded company probably can’t write an interesting blog.

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Related Articles Related Articles
The Impact of Social Media on Sales, Support, Marketing, and Branding
  Over at the Sun Microsystems small and medium business site, I published an interview with Josh Bernoff about his new book (co-authored with Charlene Li) called Groundswell: Winning in a World Transformed by Social ...
Social Media Marketing is Branding
  Think of all the ways that companies use branding to build awareness of themselves or to promote their social awareness and customer service values. A few things come to mind such as greeters at the entrance of my f...
Social Media Optimization and Marketing with Web 2.0
  How to use Web2.0 sites for social media optimization and social media marketing.
Google Gadgets & OpenSocial: A Social Media Marketing Toolset
  If you have several different social media sites, such as MySpace, Imeem, Friendster, etc., the trick is to get them to interact with one another. It is difficult sometimes to keep up with friends who may be on dif...
How To Use Social Media In Your Internet Marketing Plan
  There are many ways on how to use social media in your internet marketing plan. Social media is the process in which the components of social activity, technology, and other elements are compiled for a specific purp...

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