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Collaborate or Die! Me, Seth Godin and John Jantsch

Written by: Keith Ferrazzi

Article Overview: Here are two great tips on collaboration – a major theme in WGYB – from marketing whizzes Seth Godin and John Jantsch. Seth and John will be joining me in the first of several FREE teleseminars – go here to sign up for the call, June 8 at 12ET. To see the list of other great authors involved in the WGYB calls, visit my blog.

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Collaborate or Die! Me, Seth Godin and John Jantsch

Here are two great tips on collaboration - a major theme in WGYB - from marketing whizzes Seth Godin and John Jantsch. Seth and John will be joining me in the first of several FREE teleseminars - go here to sign up for the call, June 8 at 12ET. To see the list of other great authors involved in the WGYB calls, visit my blog. Seth Godin's secret to successful blogging:

"The blog isn't about the writer, it's about the readers....once you realize that your job is to find and connect and lead a tribe, to give them something to talk about and a place to go, it's a lot easier to write a blog that works." Click through for the full tip.

John Jantsch's take on collaborative marketing:

"Collaboration might just be the ultimate social play. Collaboration in this expanded view can and should include collaboration with prospects, customers, partners, providers and staff. Technology now enables any business, regardless of size, to orchestrate the marketing and management effectiveness and efficiency that a great collaborative effort can bring.

I believe that this expanded view of collaboration is more than an efficient way to get work done, it's an entirely new way to think about engaging your markets, building connection and community, and empowering your staff to more effectively deliver your marketing promise." Click thru for the full tip.

Like what you see?

Join us on the call! The link one more time: http://authorteleseminars.com/keithferrazzi1.html

Warmest,

Keith

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Home > Entrepreneur-Advice > Keith Ferrazzi > Collaborate or Die Me Seth Godin and John Jantsch
Article Tags: blog, blogging, collaboration, collaborative effort, effectiveness and efficiency, job, management effectiveness, marketing, prospects, seth godin, staff technology, teleseminars, tribe, whizzes

About the Author: Keith Ferrazzi
RSS for Keith's articles - Visit Keith's website

Widely hailed as one of the world’s most “connected” people, Keith Ferrazzi is the author of Never Eat Alone, the international bestselling book about building relationships for success. Ferrazzi is also an acclaimed speaker and CEO of Ferrazzi Greenlight, a consulting and professional development firm that helps organizations drive growth through relationships. Earlier in his career, he was chief marketing officer at Deloitte Consulting and the youngest to be tapped for partner in the firm's history. Then, upon joining Starwood Hotels and Resorts, Ferrazzi was the youngest CMO in the Fortune 500. He also served as CEO of YaYa Media before founding Ferrazzi Greenlight.

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Related Forum Posts
Re: Hello From Marietta GA! Re: Hello From Marietta GA! - Hi Tim, Welcome to the forum! I see you are into martial arts and a Seth Godin fan. My favourite Seth book is "Permission Marketing". Which martial arts do you practise? David
Re: Who to profile next? Re: Who to profile next? - I'm a big fan of Seth Godin so I'd love to see you do a profile of him.
Re: Two Useful Books To Help You Focus On The CLIENT Re: Two Useful Books To Help You Focus On The CLIENT - Seth Godin is my man anyday. I became his reader when I read IdeaVirus by him. Is he the owner of Squidoo?
Re: Seth Godin: Star Fish v Long Tail Re: Seth Godin: Star Fish v Long Tail - Hi David, Thanks for sharing; anything by Seth Godin is usually worth a read because I enjoy his perspective on life in general and Internet Marketing in particular, regards, Mal.
Re: Who hates cold calling? Re: Who hates cold calling? - You used the word 'confidence', which in my opinion is paramount when giving presentations. All the great presenters ooze confidence: Steve Jobs, Guy Kawasaki, Seth Godin (to name but a few)


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