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| About Keith Ferrazzi |
| Widely hailed as one of the world’s most “connected” people, Keith Ferrazzi is the author of Never Eat Alone, the international bestselling book about building relationships for success. Ferrazzi is also an acclaimed speaker and CEO of Ferrazzi Greenlight, a consulting and professional development firm that helps organizations drive growth through relationships. Earlier in his career, he was chief marketing officer at Deloitte Consulting and the youngest to be tapped for partner in the firm's history. Then, upon joining Starwood Hotels and Resorts, Ferrazzi was the youngest CMO in the Fortune 500. He also served as CEO of YaYa Media before founding Ferrazzi Greenlight. |
Recent Article:
Reach High-Profile Targets Quickly: Five Steps to the Artfully Manage the Gatekeeper
- For more on Keith Ferrazzi visit www.ferrazzigreenlight.com
Last week's tip about breezing past the gatekeeper at events brought out tons of interesting comments - you guys are using your street smarts to meet everyone from ZZ Top to Swedish choir directors to George W. Bush.
This week I've got the follow up: Reach High-Profile Targets Quickly: Five Steps to Artfully Manage the Gatekeeper. In it you'll find mindsets and protocol for turning your hoped-for contact's admin into your ally, to get that first call or meeting as quickly as possible.
Returning to the VIP access post, I also appreciated Adam S.'s cautionary note about becoming the "kiss*ss who dresses his best for that day he can corner the CEO." In the end, shortcuts are shortcuts and honest effort and commitment should be your go-to M.O.
Warmest,
Keith
Reach HighProfile Targets Quickly Five Steps to the Artfully Manage the Gatekeeper - To learn more about this author, visit Keith Ferrazzi's Website.
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