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Entrepreneur Advice:
Jay Conrad Levinson
www.gmarketing.com
   
About Jay Conrad Levinson

Jay Conrad Levinson is the author of the best-selling marketing series in history, "Guerrilla Marketing," plus 30 other books. His books have sold 14 million copies worldwide. His guerrilla concepts have influenced marketing so much that today his books appear in 41 languages and are required reading in many MBA programs worldwide.



Recent Article:

Job Number One - For more on Jay Conrad Levinson visit www.gmarketing.com

Job Number One in email marketing is to grab the reader's attention. With the number of emails people receive daily, that's easier written than done. But it is doable. Get around clutter with a friendly tone. Our testing has consistently shown that a friendly tone almost always outperforms other methods of getting your email opened.

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