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Marketing is every bit of contact your company has with anyone in the outside world.
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| Guest post by: Jay Conrad Levinson |
Article Overview: Marketing is every bit of contact your company has with anyone in the outside world. Every bit of contact. That means a lot of marketing opportunities. It does not mean investing a lot of money.
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Free Download - Q. What suggestions do you have for retailers who do e-mail marketing? By Jay Conrad Levinson |
Marketing is every bit of contact your company has with anyone in the outside world.
Marketing is every bit of contact your company has with anyone in the outside world. Every bit of contact. That means a lot of marketing opportunities. It does not mean investing a lot of money. The meaning is clear: marketing includes the name of your business, the determination of whether you will be selling a product or service, the method of manufacture of servicing, the colors, size, and shape of your product, the packaging, the location of your business, the advertising, the public relations, the website, the branding, the sales training, the email signature, the voice-mail message on your machine, the sales presentation, the telephone inquiries, the problem-solving, the growth plan, the referral plan, the people who represent you, yourself, and your follow-up. It includes your idea for your brand, your service, your attitude, and the passion you bring to your business.
All the best,
Jay
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About the Author: Jay Conrad Levinson RSS for Jay's articles - Visit Jay's website Jay Conrad Levinson is the author of the best-selling marketing series in history, "Guerrilla Marketing," plus 30 other books. His books have sold 14 million copies worldwide. His guerrilla concepts have influenced marketing so much that today his books appear in 41 languages and are required reading in many MBA programs worldwide. Click here to visit Jay's website The Magic and Tragic Words of Marketing Timeless Internet Advice Guerrilla Competitive Advantages The Big Lie Where And When To Begin Marketing |
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