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Entrepreneur Advice:
Brad Feld
www.feld.com
About Brad Feld

Brad Feld is currently a Managing Director at Mobius Venture Capital and has been with the firm since 1996. Prior to Mobius, Brad founded Feld Technologies, which was sold to AmeriData Technologies in 1993, where he became Chief Technology Officer. Brad currently serves on the boards of a number of private companies, including Atreus, Comergent, ePartners, FeedBurner, Gold Systems, Judy's Book, Klocwork, NewsGator, Quova, Rally Software, and StillSecure. In addition, he is on the board of The National Center for Women & Information Technology, The Community Foundation Serving Boulder County, and The Colorado Conservation Trust. Brad has previously been a member of the board of directors of the Young Entrepreneurs Organization and founded the Boston and Colorado chapters. He holds Bachelor of Science and Master of Science degrees in Management Science from the Massachusetts Institute of Technology.



Recent Article:

A Great Book Week
- For more on Brad Feld visit www.feld.com

One of my favorite things about going dark for a week is that I get to consume a bunch of books. Since we’ve been back from Alaska, my reading pace has been slower than normal, so it was nice to have plenty of uninterrupted time to lay on a couch and read. I usually manage to read a book a day on vacation - this time I only gobbled down five. All but one was great.

I started off with The Cure. Every entrepreneur should read this book. I can’t remember who recommended it to me (someone at the Return Path board dinner?) – it’s the extraordinary personal and professional story of John Crowley, his wife Aileen, their three children (two of whom have Pompe disease), and John’s creation of Novazyme Pharmaceuticals - a company he created to cure Pompe disease in order to save his kids. While John steps firmly on (and possibly over) the lines of medical ethics, his singleminded focus helps make tremendous progress on this disease while creating a very successful company that was acquired by Genzyme for $137m within 18 months of being founded. An old friend – David Hendren – makes an unexpected visit in this book as the lead investor in Novazyme (David was the lawyer who represented Feld Technologies – my first company – when it was acquired by AmeriData.)

Hundred Dollar Baby: I need some mental floss next. Spenser (and Robert Parker) didn’t disappointment me (they never do.) If you are a Spenser fan, this is the latest – both Hawk and Susan play prominent roles.

Destined for Destiny: George W. Bush’s unauthorized autobiography was as disappointing to me as GWB’s performance as president. Scott Dikkers – the editor-in-chief of The Onion was the co-author - and I expected 90 minutes of hilarity. The first few chapters had me laughing, but the book stalled out and I ended up looking at the pictures and skimming. I guess that fits with the topic. Oh well. Unless you are a serious Bush-basher or Onion-lover, don’t bother.

High School Confidential: I love ethnography. My favorite course as a doctoral student was John van Mannen’s – we spent a lot of time understanding how to best do qualitative research using fieldwork. I’ve always fantasized about dropping out and getting “regular jobs” – I love reading books about people that have the courage to do this and then document it. Jeremy Iversen – at age 25 – spent a year as a high school senior in a school in the Los Angeles area. The book is superb – Iversen does a phenomenal job of having the other high school kids tell the story. The most remarkable thing to me was how similar things were to my high school experience (public high school in Richardson, Texas – J.J. Pearce in case you wondered.) While the language is a little different, the social dynamics, sex, teachers, drugs, parents, school administrators, and struggles seemed pretty equivalent.

The Immortal Game: Awesome book. I’ve always loved chess, although I’m an “ok beginner” and I’ve never spent the time necessary to study the game in order to get past “level 1.” Shenk does a superb job of explaining the history of chess, which mixing in a famous game (Adolf Anderssen vs. Lionel Kieseritzky – June 21, 1851, London – known as “The Immortal Game”) to highlight / teach chess and its notation. It’s an incredibly compelling approach to teaching the history of chess – I found myself unable to put the book down.

Overall it was an extremely bookalicious week.

Read this article on Brad's blog.





A Great Book Week - To learn more about this author, visit Brad Feld's Website.

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Dave Kurlan
Dave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website

Leanne Hoagland-Smith
Are your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website

David Acheson
David Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns.  David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website

Linda Richardson
Linda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website


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