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More Thoughts on Consumer Internet Innovations Migrating to the Enterprise
Written by: Brad FeldArticle Overview: I have very smart friends. They challenge me all the time. One of them sent me the following email in response to my recent posts about the enterprise such as Get Ready For Selling To The Enterprise To Be A Big Deal Again.
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More Thoughts on Consumer Internet Innovations Migrating to the Enterprise
I have very smart friends. They challenge me all the time. One of them sent me the following email in response to my recent posts about the enterprise such as Get Ready For Selling To The Enterprise To Be A Big Deal Again.
His question / comment was: What are the types of Web2.0 things you see moving into the enterprise? Or is it more "conceptually" rather than specific-product oriented? I see update of wikis; I think the EventVue type of nice app will be taken up; but the two biggest things in the last couple of years are the dominance of Google (which is already used in the enterprise), and Facebook, which just does not seem applicable in an enterprise sense (people use it, but kind of the same way they use LinkedIn.
I responded with: I describe it as "consumer Internet innovations migrating to the enterprise" rather than "Web 2.0 in the Enterprise" (although the second is how the pundits want to coin Enterprise 2.0.) The componentry is what is interesting.
Broad adoption of RSS
Content tagging
Social computing for filtering / communication / relevance
Embedded search across systems
Broad audio / video interoperability within and across companies ("unified communication" - finally)
Industrial strength web-based apps (there is still a remarkable amount of legacy desktop app infrastructure)
Collaboration (this is wiki)
Integration of collaboration and legacy data (database driving wiki)
etc.
When you think of enterprise, don't think of < 1000 people. That's SMB and can easily adopt the consumer facing and SaaS stuff. Think 10,000+ with an IT organization and a ton of legacy shit. That's where the fun (and money) is.
He responded with: All these things make sense to me. It seems like the key is that the way you adapt them to the enterprise may actually be quite different than the way they are used and organized in consumer circles. The children that develop the consumer app will get hammered in the enterprise unless they bring in some gray.
Read this post in Brad's blog.
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About the Author: Brad Feld RSS for Brad's articles - Visit Brad's website Brad Feld is currently a Managing Director at Mobius Venture Capital and has been with the firm since 1996. Prior to Mobius, Brad founded Feld Technologies, which was sold to AmeriData Technologies in 1993, where he became Chief Technology Officer. Brad currently serves on the boards of a number of private companies, including Atreus, Comergent, ePartners, FeedBurner, Gold Systems, Judy's Book, Klocwork, NewsGator, Quova, Rally Software, and StillSecure. In addition, he is on the board of The National Center for Women & Information Technology, The Community Foundation Serving Boulder County, and The Colorado Conservation Trust. Brad has previously been a member of the board of directors of the Young Entrepreneurs Organization and founded the Boston and Colorado chapters. He holds Bachelor of Science and Master of Science degrees in Management Science from the Massachusetts Institute of Technology. Click here to visit Brad's website Social Graph The Next Future Overused Phrase How Not To Impress People Customer Enthusiasm Talking About Your Product Roadmap Failure Is An Option |
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