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Entrepreneur Advice:
Brad Feld
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About Brad Feld

Brad Feld is currently a Managing Director at Mobius Venture Capital and has been with the firm since 1996. Prior to Mobius, Brad founded Feld Technologies, which was sold to AmeriData Technologies in 1993, where he became Chief Technology Officer. Brad currently serves on the boards of a number of private companies, including Atreus, Comergent, ePartners, FeedBurner, Gold Systems, Judy's Book, Klocwork, NewsGator, Quova, Rally Software, and StillSecure. In addition, he is on the board of The National Center for Women & Information Technology, The Community Foundation Serving Boulder County, and The Colorado Conservation Trust. Brad has previously been a member of the board of directors of the Young Entrepreneurs Organization and founded the Boston and Colorado chapters. He holds Bachelor of Science and Master of Science degrees in Management Science from the Massachusetts Institute of Technology.



Recent Article:

Should You Force Your Investors To Use Your Product? - For more on Brad Feld visit www.feld.com

I had the following exchange with the CEO of one of my investments the other day.

Q (Brad): It’s strange to me that only a few of the investors / board members are using Product X. Any insights?



A (CEO): I’m in two minds. One is that my investors should use Product X to be more informed. On the other hand, I’m usually very careful to get investors to use a product I’m building just because I asked them to. There are only a few investors who are potential target users in the early days. I have done it in the past, and I often get feedback that I have to deal with because I made them play with the product. My goal is to get the product to a point where they end up using it because it’s that good, and that we’re targeting their target demographic.

I thought this was a great answer. I’ve written about this before at Product Focused Venture Capital and Do Your Investors Use Your Product? I’ve always been attracted to companies that make things I can use and immerse myself in. However, I realize that this isn’t necessarily representative of the VC community and I loved the CEO’s notion that his goal was to build a product that became so compelling that his investors naturally would use it.

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