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Entrepreneur Advice:
Paul Kedrosky
paul.kedrosky.com
About Paul Kedrosky

Dr. Kedrosky is currently the Executive Director of the William J. von Liebig Center in San Diego, California. Using an innovative seed capital program, the Center catalyzes the commercialization of technologies from the internationally-ranked University of California, San Diego. Dr. Kedrosky is also a venture investor with Ventures West, Canada's largest institutional venture capital firm, where he is most active in consumer technologies and software. He is currently on the board of Marqui Corporation, a marketing automation software company.



Recent Article:

Front-Running in Domain Bids
- For more on Paul Kedrosky visit paul.kedrosky.com

I wonder why Wall Street didn't think of this first? Front-running taken to the domain name market:

Recently, SnapNames discovered that an employee had set up an account on the SnapNames system under a false name and, under this name, bid in SnapNames auctions. This is a clear violation of our internal policy and was not approved by the company. We deeply regret that this conduct has impacted our customers.

Extent of impact

This conduct affected a small percentage of SnapNames auctions:

* Bidding affected approximately five percent of total SnapNames auctions since 2005, most of which occurred between 2005 and 2007.
* The incremental revenue from the bidding represented approximately one percent of SnapNames' auction revenue since 2005.

No matter the level of impact, SnapNames takes this matter extremely seriously. When the matter was discovered, the company immediately closed the account in question and began a thorough investigation. The employee has also been dismissed from the company.

SnapNames further discovered that, on certain recent and limited occasions, when the employee won an auction, the employee secretly arranged to refund from SnapNames to the fictitious account a portion of the winning bid amount.





FrontRunning in Domain Bids - To learn more about this author, visit Paul Kedrosky's Website.

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