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Entrepreneur Advice:
Paul Kedrosky
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About Paul Kedrosky

Dr. Kedrosky is currently the Executive Director of the William J. von Liebig Center in San Diego, California. Using an innovative seed capital program, the Center catalyzes the commercialization of technologies from the internationally-ranked University of California, San Diego. Dr. Kedrosky is also a venture investor with Ventures West, Canada's largest institutional venture capital firm, where he is most active in consumer technologies and software. He is currently on the board of Marqui Corporation, a marketing automation software company.



Recent Article:

The 2006 Beloit Mindset List - For more on Paul Kedrosky visit paul.kedrosky.com

The 2006 Beloit Mindset List is out, and it's a great reminder of how fast the culture changes, and how little you have in common with people beside you on the bus. Essentially a list of cultural and historical touchstones for the incoming class of 2010, it is fascinating reading, especially for those of us pretending to be capable of investing in things with appeal to this generation.

Here are some samples:

1. The Soviet Union has never existed and therefore is about as scary as the student union.

2. They have known only two presidents.

3. For most of their lives, major U.S. airlines have been bankrupt.

6. There has always been only one Germany 9. A stained blue dress is as famous to their generation as a third-rate burglary was to their parents'.

19. "Google" has always been a verb.

43. They are not aware that "flock of seagulls hair" has nothing to do with birds flying into it.

58. Bad behavior has always been getting captured on amateur videos.

62. Acura, Lexus, and Infiniti have always been luxury cars of choice.



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