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| About Paul Kedrosky |
| Dr. Kedrosky is currently the Executive Director of the William J. von Liebig Center in San Diego, California. Using an innovative seed capital program, the Center catalyzes the commercialization of technologies from the internationally-ranked University of California, San Diego. Dr. Kedrosky is also a venture investor with Ventures West, Canada's largest institutional venture capital firm, where he is most active in consumer technologies and software. He is currently on the board of Marqui Corporation, a marketing automation software company. |
Recent Article:
Video Killed the Video Star
- For more on Paul Kedrosky visit paul.kedrosky.com
In my mind and in my car, we can't rewind we've gone too far
Oh-a-aho oh, Oh-a-aho oh
Video killed the radio star.
-- "Video Killed the Radio Star", The Buggles
Last night I somehow ended up briefly watching a segment of -- and take a deep break, because this gets complicated -- blogger Robert Scoble, broadcasting live via phone on Kyte, while filming Loic Le Meur of Seesmic, who was filming Robert, while both of them, and other video and text bloggers, were in a bus at CES in Las Vegas, with a television producer hovering in background, all preparing to be filmed by CNBC for The Big Idea show.
Whew, got all that?
They were about to talk about some company whose names escapes me, and about which CNBC was about to say nice things because the bloggers were saying nice things. But to me, the most interesting thing -- even if I couldn't watch for long -- was this unique confluence of so many forms of video media, old and new.
The newly bargain-basement cost of online video -- both creation and transmission -- are driving a thousand points of content. As a result, while video killed the radio star, video is killing the video star. Far from being exclusive, showing up on "TV" is newly something that can now happen five times before breakfast -- and twice on the bus to the television station.
More on the latest online video data here.
Video Killed the Video Star - To learn more about this author, visit Paul Kedrosky's Website.
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John PowerJohn Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website |
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Dave KurlanDave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website |
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