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Learning from Lonely Farmers

Written by: Donald J. Trump

Article Overview: It’s no big news that there are a lot of single people in the world hoping to hook up with that special someone. Some of them join dating services. Some go online. Some ask friends to fix them up on blind dates.

Learning from Lonely Farmers

It’s no big news that there are a lot of single people in the world hoping to hook up with that special someone. Some of them join dating services. Some go online. Some ask friends to fix them up on blind dates.

A group of lonely Welsh farmers came up with an interesting idea. They put singles ads on milk cartons with their photos and the slogan, “Fancy a farmer?”

The single farmers say that they don’t meet many people of the opposite sex. It’s no wonder. They spend their days out in the countryside feeding, milking and cleaning up after cows.

I hope they meet Mr. or Ms. Right. But I also applaud them from a business perspective for coming up with a unique marketing angle. They saw a way to get their message out there and they ran with it.

It just goes to show that not all business ideas have to be hatched in the boardroom. You can take basic principles and put them to work in any field - even if it’s literally a pasture.

For the farmers, their marketing plan is getting attention. Now let’s see if it gets them dates.

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Article Tags: blind dates, boardroom, business ideas, business perspective, countryside, cows, dating services, farmers, marketing plan, milk cartons, ms right, pasture, photos, singles ads, slogan, unique marketing, welsh



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