Not that long ago I talked about a new study that found more and more women are becoming addicted to Botox. Now I read that men are fueling a boom in cosmetic surgery and other treatments.

Apparently, it's not just women who are vain.

The most popular procedures men request are getting ridding of the bags under their eyes, erasing wrinkles and getting treatments for baldness.

Men who have had cosmetic treatments say that in the workplace any advantage helps. And looking young, in many instances, makes them feel like they have an edge over their competition.

Surprisingly, it's men in their 30s who seem to be most likely to go in for cosmetic procedures because they are the most afraid of looking old. They want to go into the boardroom without wrinkles and bags . . . and with lots of hair.

But I think they've got their priorities out of whack. They need to worry more about their brains than their wrinkles. If they're good at making deals, no one's going to notice the bags under their eyes.

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