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Entrepreneur Advice:
Tom Peters
www.tompeters.com
About Tom Peters

Tom & Bob Waterman coauthored In Search of Excellence in 1982; the book was named by NPR (in 1999) as one of the "Top Three Business Books of the Century," and ranked as the "greatest business book of all time" in a poll by Britain's Bloomsbury Publishing (2002). Tom followed Search with a string of international bestsellers: A Passion for Excellence (1985, with Nancy Austin), Thriving on Chaos (1987), Liberation Management (1992: acclaimed as the "Management Book of the Decade" for the '90s), The Tom Peters Seminar: Crazy Times Call for Crazy Organizations (1993), The Pursuit of WOW! (1994); The Circle of Innovation: You Can't Shrink Your Way to Greatness (1997); and in 1999 a series of books on Reinventing Work: The Brand You50, The Project50 and The Professional Service Firm50. In 2003 Tom and publisher Dorling Kindersley released Re-imagine! Business Excellence in a Disruptive Age; the revolutionary book, an immediate No.1 international best seller, aims to do no less than reinvent the business book through vibrant, energetic presentation of critical ideas.



Recent Article:

Acccccccelerated Learning: The [Remarkable] Power of Screwing Up
- For more on Tom Peters visit www.tompeters.com

I had a chance to preview Dan Coyle's forthcoming The Talent Code: Unlocking the Secret of Skill in Sports, Art, Music, Math, and Just About Anything. In short, I thought the book was a marvel—explaining pockets of amazing talent, such as Brazil and football-soccer, and, based in part on new findings in neuroscience, turning conventional ideas about teaching and learning on their head. I'll have more to say when The Talent Code appears, and Dan, I hope, will consent to becoming a Cool Friend. In a rather trivial (however, not to me at the time) way I had a chance to practice parts of what Dan discovered—and was stunned at the efficacy of his findings in this small case.

To wit:

Susan and I arrived in New Zealand about 10 days ago. Although we've been here several times before, I've found that it invariably takes almost a week, or possibly longer, to more or less adequately adjust to left-side driving. With a little bit of luck and Dan Coyle, I slashed the adjustment time this trip by perhaps a stunning 75 percent, maybe even 90 percent.

My typical approach is to head for as large a highway as possible and practice, in a low-pressure context, the fundamentals of driving on the "wrong" side; I delay tough situations as long as I can and go to great lengths to do so. This time, due to a badly botched interpretation of directions leaving the airport, I started out in intense traffic in a constrained space that included several rotaries; this amounted to a half hour in hell. In retrospect I call it the "Brazil breakthrough." (Though I was in New Zealand—the Brazilians have a small-scale version of football-soccer that requires learning numerous clever-intricate moves in the smallest of spaces; it is one of the keys to their national success in the sport.) That is, I did a ton of sophisticated practice at slow speed (traffic) in a very short time, "for real," on a very small "field." Call it a hundred maneuvers at "learning speed" in thirty minutes with about two kilometers of accumulated mileage.

That was lucky—and powerful. But I took full advantage of my luck by applying three of Dan Coyle's rules-findings that I have used before, more or less, but now used with mindfulness and a vengeance. First, I talked constantly-continuously-nonstop-out loud-loudly to myself about every twitch of what I was doing-experiencing. Second, I did so with special fervor and completeness when I made mistakes. And third, in the case of mistakes, I tried to repeat the screwed-up maneuver, within the bounds of safety, immediately. The monologue went something like this, as I said non-stop and loud: "You complete jackass, look left first." "Oh that was great, bonehead, you just cut the guy off." "Look left-left-left, idiot." "Try it again, here we go 'round—okay, go around again and see if you can do it better. Okay, dude, better." "Having fun driving in the left gutter, turkey—okay, let's risk it a little and watch ourselves in the rearview mirror. That's it, better, better, whoops, better, better." And so on. And on.

The four high-leverage tactics—small field "game" with complex maneuvers, constant self-talk, self-discussion re mistakes, followed by more quick tries*—resulted in a miracle of sorts, and in a "life or death" "game" at that.

By the time you read this I may have been in a head-on accident and be dead—overconfidence is a constant and deadly threat. But if I'm still around, I will have had a fascinating experience, and a powerful one. And one with extraordinary implications.

Cheers from Golden Bay, South Island, NZ.

Think left!

(*If there is a single key to Coyle's findings, it's "mistakes-based learning"—literally generating as many mistakes as possible as quickly as possible.)





Acccccccelerated Learning The Remarkable Power of Screwing Up - To learn more about this author, visit Tom Peters's Website.

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John Power
John Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website

Kim Castle
With nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website

Dave Kurlan
Dave Kurlan is the founder and CEO of Objective Management Group, Inc., the industry leader in sales assessments and sales force evaluations, and the CEO of David Kurlan & Associates, Inc., a consulting firm specializing in sales force development. Dave has been a top rated speaker at Inc. Magazine's Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. He has been featured on radio and TV, including World Business Review with General Norman Schwarzkopf, in Inc. Magazine, Selling Power Magazine, Sales & Marketing Management Magazine and Incentive Magazine. He is the author of Mindless Selling and Baseline Selling – How to Become a Sales Superstar by Using What You Already Know about the Game of Baseball. He created and wrote STAR, a proprietary recruiting process for hiring great salespeople, and he writes Understanding the Sales Force, a popular business Blog and is a contributing author to The Death of 20th Century Selling and 101 Great Ways to Improve Your Life, Volume 2. - Visit Dave Kurlan's Website

George Ludwig
George Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website

Linda Richardson
Linda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website


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