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Guest post by: Tom Peters

Article Overview: P & G buys Gillette. $57 billion. I only have one, small question?

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And ...

P & G buys Gillette. $57 billion.

I only have one, small question?

WHAT'S THE POINT?

No "economies of scale" for companies that size.

Synergy?

Batteries and toilet paper?

So I guess the answer is obvious.

What's the point?

Because they can!

Silly boys!

Ah, if only their energy could have been directed to "insanely great" products, to steal a phrase from that boring "cool products" guy, Steve Jobs.

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About the Author: Tom Peters
RSS for Tom's articles - Visit Tom's website

Tom & Bob Waterman coauthored In Search of Excellence in 1982; the book was named by NPR (in 1999) as one of the "Top Three Business Books of the Century," and ranked as the "greatest business book of all time" in a poll by Britain's Bloomsbury Publishing (2002). Tom followed Search with a string of international bestsellers: A Passion for Excellence (1985, with Nancy Austin), Thriving on Chaos (1987), Liberation Management (1992: acclaimed as the "Management Book of the Decade" for the '90s), The Tom Peters Seminar: Crazy Times Call for Crazy Organizations (1993), The Pursuit of WOW! (1994); The Circle of Innovation: You Can't Shrink Your Way to Greatness (1997); and in 1999 a series of books on Reinventing Work: The Brand You50, The Project50 and The Professional Service Firm50. In 2003 Tom and publisher Dorling Kindersley released Re-imagine! Business Excellence in a Disruptive Age; the revolutionary book, an immediate No.1 international best seller, aims to do no less than reinvent the business book through vibrant, energetic presentation of critical ideas.

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