Like this article? PLEASE +1 it! Evan Signature
Evan Carmichael Top Header
Share for a Cause









Speaking of Design: How to Spend $50,000

Written by: Tom Peters

Article Overview: If I had $50,000 to spend on the design of a new home—or smallish professional office building, here's how I'd spend it:If I had $50,000 to spend on the design of a new home—or smallish professional office building, here's how I'd spend it:

Free Download - I Hate MBAs/Redux By Tom Peters
Name: Email:

Speaking of Design: How to Spend $50,000

If I had $50,000 to spend on the design of a new home-or smallish professional office building, here's how I'd spend it: Home:

Interior designer: $25,000.

Landscape designer: $15,000.

Architect: $10,000.

Logic: We live and work and play inside the dwelling (mostly) and outside the dwelling (some to a lot, depending on the climate). The skin that divides in from out, the architect's work, is a third-order concern.

Office:

Interior designer: $30,000.

Landscape designer: $12,000.

Architect: $8,000.

Logic is pretty much the same, with a little added emphasis on the interior.

If this makes sense from a use perspective (and "use" is what we do), why is the architect typically treated like God, and the interior designer and landscaper as second-stringers ... if we use them at all?

I suppose because "we" like pictures of the places we live and work better than the places themselves? (Ever notice that in architectural magazines, there are never people?) (Okay, I'll be fair, there are rarely people pix in interior design mags either-again, alas, we design for a good picture rather than livability.)

Full disclosure:

My wife is a tapestry artist and home furnishings designer-entrepreneur.

My hobby is landscaping.

I despise most Frank Gehry buildings as extravagant ego-exercises.*

[*There is one architect I love. Christopher Alexander-coauthor of the magnificent Pattern Language. He focuses on living in/using a space-inside and out-rather than the sexiness of the skin.]

Related Articles
  A Good Mascot Design leads to Effective Advertising
  Public Speaking Business: How to Get Speaking Jobs
  Things to do before you hire a web design company
  Get Graphic Design done for your Website
  All you need to do before hiring a web design company

Home > Entrepreneur-Advice > Tom Peters > Speaking of Design How to Spend $50000
Article Tags: added emphasis, architect, architectural magazines, christopher alexander, coauthor, concern office, design mags, full disclosure, home furnishings, home interior designer, interior design, landscape designer, landscaper, livability, office interior, pattern language, professional office, sexiness, stringers, tapestry artist

About the Author: Tom Peters
RSS for Tom's articles - Visit Tom's website

Tom & Bob Waterman coauthored In Search of Excellence in 1982; the book was named by NPR (in 1999) as one of the "Top Three Business Books of the Century," and ranked as the "greatest business book of all time" in a poll by Britain's Bloomsbury Publishing (2002). Tom followed Search with a string of international bestsellers: A Passion for Excellence (1985, with Nancy Austin), Thriving on Chaos (1987), Liberation Management (1992: acclaimed as the "Management Book of the Decade" for the '90s), The Tom Peters Seminar: Crazy Times Call for Crazy Organizations (1993), The Pursuit of WOW! (1994); The Circle of Innovation: You Can't Shrink Your Way to Greatness (1997); and in 1999 a series of books on Reinventing Work: The Brand You50, The Project50 and The Professional Service Firm50. In 2003 Tom and publisher Dorling Kindersley released Re-imagine! Business Excellence in a Disruptive Age; the revolutionary book, an immediate No.1 international best seller, aims to do no less than reinvent the business book through vibrant, energetic presentation of critical ideas.

Click here to visit Tom's website
Dashed Line

Tom Peters!
More from Tom Peters
Quote of the Day
Wish I Could Bring Myself to Giggle or At Least Smile in Public
Now Dont You Worry Your Little Self
Life Is Good
100 Ways to Succeed 58


Related Forum Posts
Re: Top Banner Help Re: Top Banner Help - [quote:35xjo6uq]Good job on the banners BennyBoy![/quote:35xjo6uq] No probs:) I agree Online Marketing and Publicity Search Engine Optimization - Web Design and Programming Blogging also may be... Web Design Tutorials Looking to Hire - jobs section Interesting Articles / websites
Re: Startup blogs Re: Startup blogs - It is true that we are all told to write a blog, and I'm with Tim Ferris on this. Spend time on your product development, sales, service etc before you think about a blog.
Re: what position to request? Re: what position to request? - Hi Michael, Great suggestion from David, or you could try something around a design consultancy, How about Website Design Consultant, Design and Development Manager, Website Support and Development Manager or maybe Internet Business Development Consultant. Ultimately whatever you are comfortable with and good luck for the future, Mal.
Re: Why You Need to Redesign Your Website Right Now Re: Why You Need to Redesign Your Website Right Now - This comment might be a little off base but I hope not. My personal opinion of having a great website design is it doesn't matter one little bit if you don't have traffic. You can have the best looking WEB 2.0 site on the Internet but if no one see's it it won't do a bit of good. Spend the majority of time building traffic and the least amount of time changing your site especially when you're new or have a new site.
Re: Good day everyone! New here. Re: Good day everyone! New here. - I feel you're on the right track Calflowers, there's a great group here, very helpful and engaging. Speaking of, is there anything we can do to help? What's your business? What are your main desires for it?


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.



Featured Article


Bottom Footer
Share for a Cause












Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Name:
Email:
Popular Articles

Living on The Edge of Chaos...

Coaching - An Effective Tool for Managers

Executive Blind Spots

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.