Toronto Business Coach -

Phone: 416-929-8415

Email: vwodek@rscbusinessgroup.com

Website: http:// www.RSCBusinessGroup.com

Financial Services

• Coldwell Banker Brentwood, John Bersci Company, Merryl Lynch, mPowerTec, Inc, UBS Century City, William Gregory, Inc, Wolf & Associates

Professional Services

• Alling Company, Ask Me Ledgers, LLC., Atrium Psychological Group, Building Capital, Inc, Castle Consulting Group Inc., Center for Oral Health, Century Flower Market, Dr. Jay Grossman & Associates, Eden Surgical and Wellness Center, ELT Diamonds, Inc, Exclusively Orthodontics, Expression Décor, Family Chiropractic, Galaxy Designs, Inc, Healing Arts West, Healing Points, Homeless but not Toothless, La Paz Centre for Medicine and Acupuncture, Law Offices of Raymond H. Aver, Luti Law Firm, McCabe Consultants, Merrit Acupuncture, Nancy Fredericks International, National Fall Protection, Inc, Preferred Circle, Inc., Preferred Printing Inc., Santa Monica Imaging and Therapy Group Inc., SoCal Legal Video, Socios en Exito, Inc., Steve Marcus Skin Care, Tashman Home Center, Texas Shine, The EyeSite, Inc., WM Logistics, Inc, Zeigeist USA, Zieve Chiropractic & Physical Therapy

Manufacturing

• ACE Advanced Computer Equipment, Cabinetec, Devon Glass, Inc, Electronic Source Company, Jolie Designs, Inc., Snapfashun Inc.

Information Technology

• IT Professionals Group, Inc, Kassell Technology, Surfware, Inc

Marketing

• Billion Dollar Babes, Inc, Calabasas Magazine, Couch-Nobelius, Inc, DK Marketing, Inc., Dynamic Advantage, LLC, E-Media Marketing, Focus Creative Group, Lageyre Linens, LLC, Millenium Marketing Ltd., Moving Pixels, Inc., Statement Magazine, TalentPool International, LLC, The Eleanor Group, Inc

The RSC Methodology is a synthesis of over 20 years experience, and is based on successfully designing and building over 750 organizations.

1. Business as an Integrated System = Results are produced

While every business (and every individual) is unique we believe that business has common component parts, operating as an integrated system. Much like a human body, if one part is getting exactly what it requires (nutrition for example) then every other area is impacted. We feel great and we are able to produce results. The same is true for business. So, for us, we don’t fix a business because we don't believe anything is broken - ever. All we do is add parts that are missing. In the case of a human body, the part that can be missing is exercise. In the case of a business it can be a marketing process that resumes the flow of the organization. Ultimately, what make this approach effective is that it allows our clients to produce the result they want on demand through the process of integration by making the organization whole and complete.

2. Process Driven = Your experience is managed

We believe any result can be reproduced if there is a documented process for individuals to follow. Being process driven also allows us to manage people’s experience as we move through change and ambiguity, and we ensure that the experience of the owner and of the organization as an entity (including the people on the front line and the middle managers) is managed according to business conditions.

3. Enhancing what’s present = People enhance their strenghts

What makes our methodology truly unique is that we work with people just the way they are. We believe that individuals do not need to change to produce results. While others seek efficiency and cost savings through business re-engineering, we use the same business re-engineering processes to augment people’s performance. We believe in effectiveness as well as efficiency.

4. Proactive Coaching Methodology = Partnership

We believe in being proactive. We find that when we follow up, check in and manage our client’s progress we become far more effective and produce the desired result. Naturally, in the course of life itself, this approach leads to partnership with our clients as we build strategies, create solutions and invent pathways for the owner(s) of the business.

Event Production - Grew revenue from $6,000 per month to $1,200,000 per year - Time Frame: 1 Year, 6 months
Repositioning of a company. The client was losing money in the projector business. At the initial interview his monthly revenue was $6,000 and there were no profits being generated for the company. Through our coaching relationship, the business was restructured and the business grew to $1.2 million in sales by shifting from selling products to delivering services.

Acupuncturist - 1,000% earnings increase - Time Frame: 6 months
When we began this coaching relationship, this client was fresh out of acupuncture school and was making $800 a month working full-time for someone else. Within 3 months of coaching, she began generating $8,000 per month in sales. The marketing strategy was to use a proactive as opposed to a reactive approach to well-being using the Chinese model of medicine of keeping the patient healthy versus treating them when they get sick. By taking on the position of causing and maintaining optimal health in her patients her business flourished.

Multi-business owner - 1,000% increase in profits - Time Frame: 3 years
The client started out as a retail/wholesale clothier, who hated paying high taxes. Through our coaching relationship, we had the client shift his focus to hitting $1 million in taxes to get him motivated to make more money than he ever imagined. As he expanded his businesses and profits, he paid $4,000 per year in taxes for the first year, $10,000 for the 2nd year and $40,000 the 3rd year. He now displays a check to the IRS for $1 million near one of his cash registers.

Computer Parts Business to Mini-conglomerate - 600% revenue increase - Time Frame: 2 Years
The coaching relationship took him from being a computer shop owner to mini-conglomerate. By shifting his focus to expanding the company, he founded a computerized design company that sold automated machines for clothing design and management. From there, he then sold maintenance contracts and then wrote the programs to run those machines. With his profits he invested in strip malls, then built a small computer design facility and sold cheap software to a budget-conscious market. The business went from $200,000 in sales to $1.2 million in 2 years.

Business Consultant - 400% revenue increase - Time Frame: 3 Years, 5 months
At the initial interview this client was making $60,000 per year and was heavily in debt. We looked at the client’s goals, resources and the client chose to sell her condominium for a profit and then eliminated the debt load by restructuring real-estate loans. Taking advantage of her ability to work in different departments in large corporations, we began marketing her skills to different audience and in the first year of our coaching relationship this consultant increased her revenue to $125,000, and then to $250,000 in the second year.

Radiologist - 400% earnings increase - Time Frame: 5 Years
When we began our coaching relationship, this client was working for a hospital that was bought out by a larger company. The client was also completing a divorce and finances were tight. Through the process of coaching this client increased his cash flow 400% and survived through the merger, completed the divorce, saved money, set up a second corporation, moved on to be his own business person, found an assistant to help with the expansion process and bought a home.

Video Production - 290% revenue increase - Time Frame: 12 months.
At the start of our coaching relationship this client was losing money on an existing product that was showing no signs of being a hit in the market place. After three months of coaching, the client developed a new product that was better targeted to larger corporations. This client went from making $100,000 per year in sales to $390,000 per year.

Stockbroker - 300% earnings increase - Time Frame: 2 Years
When we began working with this client, he was a successful broker who was ready to expand. Through our coaching relationship, we quadrupled his earnings by taking him from being a stockbroker to being an investment counselor. He became the first VP in his company.

Actor - 600% earnings increase - Time Frame: 1 Year, 2 months
When we first began working with this client, he and his wife were struggling to pay their bills. We looked at his natural talents and resources and had him start an acting studio where he became an acting coach. His income went from $1,000 to $7,000 per month. He also created a website and provided a pathway for actors and mentored them on how to be successful in the entertainment industry.

Massage Therapist - 233% earnings increase - Time Frame: 5 months
When we began the coaching sessions, this client was very disciplined and marketed to customers on a regular basis. By showing her ways to target her customers more efficiently and cost-effectively, her revenue went from $1,500 to $5,000 per month.

Realtor - 160% earnings increase - Time Frame: 1 Year, 5 months
At the initial interview, this client was averaging about $2,000 per month in earnings. Together we came up with a better way to market her services. She began setting up education/investing seminars for residential buyers and taught them the potential profits in becoming investors in 4-plexes or 6-plexes and how it can provide a positive cash flow. Her income explodes from $25,000 per year to $65,000 per year.

Loan Broker - 122% revenue increase - Time Frame: 2 Years, 11 months
With our coaching support, we took this client from making $90,000 in sales to $200,000 in sales. The client went from an employee to self-employed in the mortgage business.

Business Analyst - 300% earnings increase - Time Frame: 12 months
Toronto, Canada. At the start of the relationship, this participant was entering a new profession with a limited skill-set. Through our coaching relationship, we upgraded her skill-set in diverse areas including process re-engineering and documentation, middle management, negotiation, communications and the ability to ask for raises consistently. The participant has now increased her market value by 300% and is now looking at starting her own business.

Life Insurance Salesman - 100% earnings increase - Time Frame: 8 months
Client was looking to expand his business. By applying targeted marketing strategies and having him focus on clients with the potential to produce a higher return on his investment of time, he increased his sales from $24,000 per year to $48,000 per year.

Computer Programmer - Time Frame: 9 months
After his company went though a mergers and acquisitions process, this programmer found himself out of a job. Through our coaching relationship we had this client look at other ways to market his knowledge and reposition his skills in the workplace. Over a six-month period, we taught him to lead and co-lead seminars in programming. He was then offered a job with a real estate ventures firm. Through effective marketing, he repositioned his talents and transferred to another industry and successfully replaced his employment income with self-employment income.

Chiropractor - Time Frame: 3 Years
At the start of our relationship, this client was in the process of a dissolving partnership due to a conflict of interests with two other practitioners. We assisted this client in deconstructing the existing partnership and repositioned her in a simple practice. This client went from having a huge debt to providing a viable service. This client was very happy with the process as she maintained a balanced life through the whole transition.

1. What kind of business would benefit from your services? Virtually any type of business can benefit from our services, including:

• Start up operations that want to avoid common pitfalls and instead build their business on a solid foundation.
• Businesses that have reached a plateau and are ready to move to the next stage of development and expansion.
• Businesses that are well established, successful, and are contemplating a major change such as joining or separating from another business entity or partnership.
• Businesses who want a knowledgeable sounding board to facilitate, clarify and challenge their thinking around important business issues.
• Businesses whose current leadership is approaching retirement and wishes to make a smooth transition of power and responsibility of the business to the next generation of leaders.

2. How can coaching help me in my business? Coaching is designed to help business owners develop a plan of action to resolve a specific issue, question, or problem. Coaching can lower the risk of costly mistakes. Coaching can assist you in the following areas:

Financial: Creating a budget, Reducing and controlling costs, Measuring financial performance, Making a large capital purchase, Managing accounts payable and receivable, Raising capital, Presenting to a venture capital firm

Operations: Improving internal communication, Improving efficiency, Providing better customer service, Selecting an information system, Implementing a computer conversion, Creating a competency-base computer training program, Creating an internet presence and strategy, Planning meetings and conferences

Sales and Marketing: Introducing a new product, Making an effective sales call or presentation, Negotiating a contract, Writing a business plan, Communicating with customers, Using the Net to communicate effectively, Opening a new store location

Human Resource and Career Issues: Selecting a new partner, Hiring a new associate, Firing or disciplining an associate, Resolving conflicts with associates and partners, Conducting performance reviews, Creating a performance management system

Note: Coaching in these areas is not intended to replace specialized expertise and advice from qualified professions. Rather it is intended to help the decision maker craft a plan that draws on all appropriate resources.

3. What if I lack the available reserves or discretionary income to be able to afford the services of RSC Business Group, or any other high-quality coaching firm? RSC Business Group, Inc. has a developed a fee structure that can fit into virtually any business budget.

How is that possible? RSC Business Group looks at each new client on a case-by-case basis. When the circumstances dictate, in the early months of some new client relationships, RSC Business Group will charge considerably less than its standard rate for its services so that they are accessible to virtually every business.

How can you do that and still remain in business? We have such a high level of confidence in our abilities, and our 19-year track record of success with large and small businesses alike, that we literally invest our knowledge capital into your business, until such a time when the results of our coaching and advice begin to produce results. At that time, we adjust our fees to levels that are more in line with the level of service and expertise we provide. In effect, we become an active, silent partner committed to the growth and success of your business.

4. Once I become a client, am I obligated to sign a contract or to use your services for a specified length of time? No. Our fees are billed monthly and at no time are you obligated to continue using our firm if you do not feel we are providing you with sufficient value for the level of services or support you are investing in.

5. Who are your clients? Our clients are professionals, CEO’s, business owners, entrepreneurs, sales executives, creative geniuses, and artists. Essentially our client is anyone committed to seeing his or her business grow and be profitable. Regardless of their professional endeavor or place in life, all of our clients have one thing in common: they are all successful, resourceful, and intelligent individuals who want to get even more out of their business and their lives.

6. At what point in my business would it be of value to have a coach? Whether your business is just starting up, is ready to expand, or is expanding more rapidly than you can keep up with, or you need to rethink your strategies, you and your business will benefit from having a business coach help you develop a clear picture of where you want your business to go.

7. What happens in a coaching session? During your coaching session your coach will explore your goals, vision, and dreams. Together you will develop a powerful strategy for achieving them, and choose what action is required to meet those objectives. Your coach will ask the questions and listen to your answers. Your coach will offer powerful observations and practical advice when appropriate and they will make requests that will challenge you to step outside your self-imposed boundaries.

8. What are some of the things my coach will ask me to do? Your coach will challenge you to think differently and see your situation in a more positive light. You will take an honest look at your skills and resources. You will identify the gaps between where you are and where you need to go. You will develop a plan of action and find the resources needed to reach your goals. You will receive constructive feedback, be held accountable and enjoy the success from your efforts.

9. What results can I expect for my business from hiring a coach? You will see ways to shift your business from earning revenue to making a profit. You will learn how to attract clients rather than go after them. And you will design your business so that you enjoy going to work every day, and will have the peace of mind knowing your business will continue to function well while you go on vacation.

10. What results can I expect for me? You will feel energized, directed and have a clear sense of purpose. People excel when they are clear about what they want and why they want it. Clarity allows clients to focus their energy and skills to bridge gaps between where they are and where they want to be. Our job is to help you be successful by helping you see what you want to achieve and take the necessary action.

11. How is coaching different from consulting and therapy/personal counseling? Business coaching can involve consulting when it is appropriate for the coach to offer the client advice based on skills, expertise, and training. It is also similar in that the best answers almost always come from the client. The most important distinction is that the coach stays with the client to help implement the new skills, changes, and goals, and to make sure that results really happen. Business coaching is not therapy. Coaches don’t work on “personal issues” or dig into your the past. Self-knowledge often comes as clients move forward toward personal and professional goals that will give them the life they really want, but it is not the focus of a business coaching relationship. Business coaching is about the future and about achieving desired results. Coaches will refer to a therapist when the client needs to resolve personal issues to move ahead.

12. Why is coaching becoming so popular? Coaching is becoming popular for several reasons:

• Many people are tired of doing what they think they “should” do and are ready to do something special and meaningful for the rest of their lives. One challenge is that many can't see what this is or, if they can, they can't find a way to reorient their life around it. A coach can help them do both.
• People are realizing how simple it can be to accomplish something that several years ago might have felt out of reach or like a pipedream. A coach does have a large tool kit to help the Big Idea become a Reality. Fortunately, people now have time and resources to invest in themselves in this kind of growth.
• Spirituality. While care should be taken to distinguish spirituality from religion, many coaches are spiritually based - even the ones who coach IBM and AT&T. The world is becoming more spiritual very quickly. The coach helps clients to tune in better, to themselves and to others.

13. How has coaching evolved? In the early days of modern coaching (early 1980s) the focus was on “take actions to get results.” By the early 90's the approach expanded to include the strategy of “increase your range of competencies and you'll get better results.” By the early 2000’s the coaching approach expanded to include the notion of “crafting environments in order to accelerate the outcomes.” All three approaches can be effective. Well-trained coaches are facile with all three approaches. Some coaches may not deliver the coaching “live.” Given the advancement of software and computers, situational solutions crafted by the coach (and perhaps a network of coaches) can be accessible to clients who can self-serve many of their coaching needs and who will turn to the coach “live” only when they need specialized attention. However, RSC Business Group currently provides all of its coaching live, e.g. face to face, videoconference, teleconference, webmeeting or by phone.