Facebook - What can it do for your business?
Facebook - What can it do for your business?
A recent study by Comscore would lead us to believe that the 25-34 and 35+ age groups are in fact the largest growing demographics with growth of 181% and 98 % respectively. So what does this mean for you and more importantly what does this mean for your business?
The power of Facebook lies in that it is a decentralized social location for open communication. I have personally have found that with our customers we have experienced a much more frequent and rewarding interaction with our clients, that is discouraged by the increasingly formal etiquette of email in the workplace.
I have found that my network of Facebook friends is an amalgamation of my disparate myspace and LinkedIn networks. Your typical network of Facebook friends typically would consist of old friends, college friends and acquaintances, coworkers, past clients, business partners, or even… your boss. Of course you, determine who you allow in your network and you can adjust your privacy settings accordingly. However if you are a natural networker and a generally likeable person - it can be a very dynamic communication tool for expanding and capitalizing on your network. Facebook is a great facilitator in breaking down the boundaries between social and business circles.
So I bet you are asking yourself how this liberal encroachment of your privacy might help you. I have personally found that Facebook brought me in contact with business contacts that I have met over the years. I have found partners to collaborate on my current projects, effectively pulling together the power of my network. If you are sourcing start up capital, looking for a graphic artist or potential clients, a little digging through your network and you pull together a team to push your business forward.
Or even consider the possibilities of doing some snooping on a client prior to a meeting. By browsing a person Facebook profile you can get an idea of who this potential client is and how your business can help them, as well as breaking the ice. Casual browsing of a person’s profile will reveal mutual contacts, interests, hobbies, political affiliation, where they vaction, magazines or books they read and even where they like to spend their Friday nights.
Imagine being able to contact the CEO of your ideal client with a polite, personal message and with the salesperson’s best weapon, knowledge of the customer. The possibilities are there.
Next week I will be evaluating the advertising Facebook is offering and how it might fit in with your marketing strategy.
Facebook What can it do for your business - To learn more about this author, visit Daniel Patricio's Website.
Like this article? Share it with your friends
Facebook has rapidly evolved from its humble beginnings as an insular college community. Growing up – no longer jut a haven for college students, high school students or old parents desperately trying to fit in with the latest fad or online buzzword.
A recent study by Comscore would lead us to believe that the 25-34 and 35+ age groups are in fact the largest growing demographics with growth of 181% and 98 % respectively. So what does this mean for you and more importantly what does this mean for your business?
The power of Facebook lies in that it is a decentralized social location for open communication. I have personally have found that with our customers we have experienced a much more frequent and rewarding interaction with our clients, that is discouraged by the increasingly formal etiquette of email in the workplace.
I have found that my network of Facebook friends is an amalgamation of my disparate myspace and LinkedIn networks. Your typical network of Facebook friends typically would consist of old friends, college friends and acquaintances, coworkers, past clients, business partners, or even… your boss. Of course you, determine who you allow in your network and you can adjust your privacy settings accordingly. However if you are a natural networker and a generally likeable person - it can be a very dynamic communication tool for expanding and capitalizing on your network. Facebook is a great facilitator in breaking down the boundaries between social and business circles.
So I bet you are asking yourself how this liberal encroachment of your privacy might help you. I have personally found that Facebook brought me in contact with business contacts that I have met over the years. I have found partners to collaborate on my current projects, effectively pulling together the power of my network. If you are sourcing start up capital, looking for a graphic artist or potential clients, a little digging through your network and you pull together a team to push your business forward.
Or even consider the possibilities of doing some snooping on a client prior to a meeting. By browsing a person Facebook profile you can get an idea of who this potential client is and how your business can help them, as well as breaking the ice. Casual browsing of a person’s profile will reveal mutual contacts, interests, hobbies, political affiliation, where they vaction, magazines or books they read and even where they like to spend their Friday nights.
Imagine being able to contact the CEO of your ideal client with a polite, personal message and with the salesperson’s best weapon, knowledge of the customer. The possibilities are there.
Next week I will be evaluating the advertising Facebook is offering and how it might fit in with your marketing strategy.
Facebook What can it do for your business - To learn more about this author, visit Daniel Patricio's Website.
Like this article? Share it with your friends
 | |
 |
No article feedback found. |
| |
Leave Your Feedback |
 | |
| |||
David BarrDavid Barr is the President of Venture Opportunities, Inc. David has been a professional business broker/intermediary since 1980 focusing on General Business Brokerage and Mergers and Acquisitions representing client transaction value from $400,000 to $20,000,000. Mr. Barr has handled the sale of over four hundred and fifty companies. David earned a university degree from the State University of New York majoring in economics and business. David holds the Mergers and Acquisition Master Intermediary and the Certified Business Intermediary designations from the International Business Brokers Association. He is also a Senior Business Analyst and a Texas licensed Real Estate Agent. For more information about David and Venture Opportunities, visit www.bizdealmaker.com. - Visit David Barr's Website |
|||
Anne BarrAnne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website |
|||
Casey GollanCasey Gollan, Business Coaching & Mentoring Programs. Add $1 Million to $10 Million in the next 1 to 3 years. Since 1996 Casey has to added hundreds of millions of dollars to businesses. Watch a free video see client results Business Coaching website. - Visit Casey Gollan's Website |
|||
Kim CastleWith nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website |
|||
Jeff FosterWebBizIdeas.com is a Minneapolis website design company founded to help people start an internet business by providing them with website, business, and internet resources that help foster the growth of successful online businesses and develop innovative Internet business ideas. We specialize in internet consulting & internet marketing. - Visit Jeff Foster's Website |
|||
David AchesonDavid Acheson is the founder of DCJA Consultancy. DCJA Consultancy is a management consultancy business specialising in B2B sales consultancy. They offer bespoke and packaged sales consultancy including Sales Optimisation Review, Interim Sales Management, Sales & Marketing Review, 1:1 Sales & Management Staff Analysis, Management Training, Solution Sales Training, Creation of New Pay Plan, KPI's, run Customer Feedback Campaigns, assist with Recruitment, Coaching, Appraisals and set up Strategic Marketing Campaigns. David spent his early career in accountancy and then moved into sales in 1982, working in Office Equipment, IT, Advertising, Training, Outsourcing and Consultancy. He has held many Senior Positions in SMBs and Global Organisations including Head of Sales Operations & Head of Business Development. His knowledge, skills and great experience of the Sales Industry has led to David making keynote speeches and running educational sessions to key businesses through organisations including The Chamber of Commerce and Business Link. - Visit David Acheson's Website |
|||
Leanne Hoagland-SmithAre your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website |
|||
Cheryl MatthynssensCheryl is a life skills coach, licensed Chemical Dependency Counselor and a 20 year entrepreneur. Cheryl's dedication to achieving a life of balance led to her expanding her teaching from the simple managing of life's daily challenges to adding financial well being as well. A direct marketer with DrinkACT, she is gaining ground in the online community with her concepts of making sure business owners, entreprenuers and employees have well rounded life styles. She opened up a small affiliate site - The Balance Guide- to help others find resources for mental and emotional well being. Visit Cheryl's blog to see more of the diversity beyond business she has began offering online at www.thebalanceguide.blogspot.com - Visit Cheryl Matthynssens's Website |
|||
|
To learn more about the Evan Elite Author Program please contact us. | |||
 | |
|  |
Subscribe to Daniel's articles
 | |
|
|  |
 | |
|
| |
 | |||||||
|
 | ||
|
||
 |
||
|
||
|
| ||
 |
| Have you written articles that would be of value to entrepreneurs? Become an expert on our site by publishing them! Expose yourself to a wide audience, drive more traffic to your website and get more sales! Click Here for details. |
|
|
 |
| Modeling the Masters: Learn the true secrets behind Walt Disney's business success factors & grow your company! Video produced by Phanta Media |
|
|
 |
"Learn straight from Evan how you can Make a Full Time Income (And More) from a Website"
Click Here To Learn More |
|
|
|
|
Get advice & tips from famous business owners, new articles by entrepreneur experts, my latest website updates, & special sneak peaks at what's to come!
|
|
|
 NichePreneur Mindset Email Overload Advice Establish Self-Beliefs Networking Royally EQ SUCCESS STORIES |
|
 | ||
 |
Top 50 Productivity Blogs
Top Blogs To Watch In 2008 | |
 |
The Top 10 GTD Times Posts
Best Posts for Productivity | |
| ||
 | ||||
| ||||
|
| ||||
| ||||
|
|
|
|
|
||||||||||||
|
Email us your ideas on how to make our website more valuable! Thank you Sharon from Toronto Salsa Lessons / Classes for your suggestions to make the newsletter look like the website and profile younger entrepreneurs like Jennifer Lopez and Sean Combs!
|
|
|
