||Like it? PLEASE +1 it! Thanks!|
The Man Who Made Sony: The Early Years of Akio Morita
Born on January 26, 1921 in Nagoya, Japan, Morita entered into a family that had been in the sake brewing business for over fifteen generations. Over the years, their operations had also expanded to include the production of miso and soy sauce. As a result, his family was a wealthy one. It was also a relatively Westernized one, with phonographs and Western music being played throughout his house.
From his childhood, it had always been assumed that Morita would continue the family tradition of making sake. He had begun being groomed to take over the family business by the age of ten, at which time his father even made him attend all of the company’s board meetings. In just a few years, Morita had become an expert at everything from monitoring the brewing process, to evaluating the quality of the sake that their factories were producing, to managing their workers.
But, while Morita was learning the ins and outs of the family business, so too did he discover that his true interest was not in sake after all, but rather in mathematics and physics. Indeed, by the time he was in the tenth standard, Morita realized that he was not destined to keep the family tradition alive, much to the disappointment of his father.
After graduating from high school, Morita enrolled in Osaka Imperial University, where he graduated with a degree in physics in 1944. In that time, he had become particularly interested in the techniques and challenges of recording high quality sound.
Morita’s personal interests were put on hold as his country found itself in the middle of World War II. Trained as a physicist, Morita knew his services could be used, and thus enlisted in the Japanese Navy immediately upon graduation. Not only did he rise in the ranks quickly, but it was also in the Navy where he met Masaru Ibuka, an electronics engineer. Morita had met Ibuka at the Navy’s Wartime Research Committee, and with their shared interests, the two became fast friends.
As the war drew to an end, Morita took on a faculty position at the Tokyo Institute of Technology. Meanwhile, Ibuka had founded his own endeavor, the Tokyo Telecommunications Research Institute. Morita also began working for Ibuka on a part-time basis. But, as more and more Japanese companies began shutting down in the aftermath of the war, Morita and Ibuka put their heads together to see what they could do.
Related ArticlesLesson #2: Give Your Marketing a Mass Appeal
Lesson #1: Take Your Market Research to the Streets
Lesson #5: Create the Market Where There Is None
Made in Japan: How Morita Became an International Success
Business Ideas - Akio Morita Business Lessons (Sony Company Founder)
Mr. Electronics: Morita Brings Sony to Life
Lesson #4: Challenge Conventions and Break the Mould
Lesson #3: Management Means To Inspire Creativity
Mirror mirror on the wall, who is the greenest of them all?
Teachings of the Wii Generation
Top 10 reasons to become an entrepreneur
Gaming His Way To The Top: Hawkins Makes It Big, Twice
Learn How to Name the Children to Be No 1 on Google
Sony Ericsson Txt - A Cool Gadget for Tweeters
Culture and Communication
Sony Ericsson Xperia Pro: An Ultimate Environment Friendly Handset
Why Tablets Will Change the Travel Experience
Simon Cowell Bio
The Learning Curve to Prosperity
Don't worry about what to name your company - Ask Evan
Home > Famous-Entrepreneurs > Akio Morita > The Man Who Made Sony The Early Years of Akio Morita > Google +
Free PDF Download
Akio Morita Quotes
By Akio Morita
Related Forum PostsRe: Host of Marketing Made Simple TV
Re: HI EVERYONE
Re: Quote of the Day - "Early to bed, early to rise, work like h
How many computers do you have?
Re: Walk with the successful people with their heads in the clou
Share this article. Fund someone's dream.
Share this post and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.
By: Evan Carmichael
By: Evan Carmichael
||Like this page? PLEASE +1 it!|