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George Eastman Articles
The Kodak Man: How George Eastman Got His Start
“The manifest destiny of the Eastman Kodak Company is to be the largest manufacturer of photographic materials in the world,” said Eastman, “or go to pot.”
Pressing All the Right Buttons: The Kodak Comeback
During the day, Eastman was a bank worker like any other. But at night, he would rush home to tinker with his new camera. Photography became his obsession as he spent hours pouring over photography manuals and journals, trying to learn everything he could about the art. It was in reading one of those journals that Eastman would stumble across an article that would change his life forever.
Lesson #1: Go In Search of Inexperience
Eastman was a hard worker at the Rochester Savings Bank. He was meticulous in his record-keeping and never missed a day, despite staying awake at nights to work on his photographic dry plates. So, when he was passed over for a promotion in favour of one of the bank executive’s relatives, he was outraged. If his work was not going to be recognized, then he did not want to be doing it any longer.
Lesson #2: What’s in a Name? Everything!
When Eastman first began to think about a name for his company, others kept saying to him that he was putting too much energy and effort into it. He was wasting his time, they told him. After all, it was just a name.
Lesson #3: When the Market is Limited, Push the Limits
“The idea gradually dawned on me that what we were doing was not merely making dry plates, but that we were starting out to make photography an everyday affair,” said Eastman, “to make the camera as convenient as the pencil.”
Lesson #4: Leadership Means More than Just Being Loud
Around the Kodak offices, Eastman was known for one thing. It was not his innovative mind or his drive, nor was it his passion for photography. What Eastman’s staff new about him was that he swore – a lot. Whenever something went wrong, anyone within earshot could hear Eastman’s infamous blue streak.
Lesson #5: The Tough Times Are Never Too Tough to Handle
Eastman was dedicated to his work. Indeed, with no wife or children to ever go home to, the Kodak family was the only one he had ever known. So, when his right hand man wanted to spend more time with his own children, Eastman grew frustrated. And, it would set off a string of events that would challenge both the Kodak company and Eastman’s dedication to it.
Getting the Picture: How Eastman Turned Kodak into a Star
Eastman once said, “What we do during our working hours determines what we have; what we do in our leisure hours determines what we are.”
George Eastman Quotes
George Eastman Quotes
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