Like this article? PLEASE +1 it! Evan Signature
Evan Carmichael Top Header
Share for a Cause









Lesson #1: Employees are the Engine of Your Company

Herb Kelleher Quote


Article Overview: “I always felt that our people came first,” says Kelleher. “Some of the business schools regarded that as a conundrum. They would say: Which comes first, your people, your customers, or your shareholders? And I would say, it's not a conundrum. Your people come first, and if you treat them right, they'll treat the customers right, and the customers will come back, and that'll make the shareholders happy.”

Free Download - Herb Kelleher Quotes By Herb Kelleher
Name: Email:

Lesson #1: Employees are the Engine of Your Company

“I always felt that our people came first,” says Kelleher. “Some of the business schools regarded that as a conundrum. They would say: Which comes first, your people, your customers, or your shareholders? And I would say, it's not a conundrum. Your people come first, and if you treat them right, they'll treat the customers right, and the customers will come back, and that'll make the shareholders happy.”

Southwest Airlines has grown to become one of the largest in the industry not because of the customers or the shareholders, but because of the people that work for the company – the employees. Kelleher understood that hard-working and motivated employees would do what it took to ensure their own success and that of the company as a whole. From generous compensation packages and benefits to personalized attention, Kelleher made his people his number one priority.

“We’ve always tried to be sensitive to the needs of our people and recognize the things that are important to them in their personal lives,” says Kelleher. To that end, Kelleher makes sure that personal needs are always taken into account in business affairs. “At Southwest Airlines, you can’t have a baby without being recognized – getting communication from the general office,” he says. “You can't have a death in your family without hearing from us. If you're out with a serious illness, we're in touch with you once every two weeks to see how you're doing. We have people who have been retired for 10 years, and we keep in touch with them. We want them to know that we value them as individuals, not just as workers. So that's part of the esprit de corps.”

On top of that, Southwest implemented the first profit-sharing plan in the airline industry in 1974. Employees owned 13 percent of the company’s common stock. Kelleher wanted his workers to be very cognizant that they were part owners: “Western Airlines asked to borrow a stapler in Los Angeles, and our customer-service agent went over with the stapler to their counter, and the Western ticket agent said: Why are you [waiting]? He said: Because I want the stapler back. That affects our profit sharing.”

All of Southwest’s employees, from the janitors to the pilots, receive stock options. “We feel that everybody, no matter where they work or what they do, should have an ownership position in the company,” says Kelleher. “And we have seven, I think - or maybe eight - collective-bargaining agreements with our unions.” Today, Southwest is the most heavily unionized airline in the country that also has a stock-option base.

On top of job security and benefits, Southwest is also able to offer its employees something else: “First of all, if you come here, you'll be happy,” says Kelleher. “And No. 2, if you come here, you'll be the most highly compensated employee in the airline industry. Not compensated the way other airlines compensate people, but when you put it all together, why do you care?”

Related Articles
  Entrepreneur – How Not To Have A Bad Employee?
  SEO Myths
  Your Company's Name and SEO
  Key 2011 Hacker Prevention Lessons
  Do you have Employee Policies to protect your online reputation?

Home > Famous-Entrepreneurs > Herb Kelleher > Lesson 1 Employees are the Engine of Your Company
Article Tags: 10 years, airline industry, business affairs, business schools, common stock, conundrum, customer service agent, generous compensation packages, lesson 1, personal lives, personal needs, priority, profit sharing plan, shareholders, southwest airlines, stapler, western airlines



Related Forum Posts
Re: How to be green? Re: How to be green? - Hi Evan It’s a great topic especially when it comes to going green and saving our planet. We all have a role to play and we are happy about the fact that we are into it. We have recently made our workplace greener and in the process the following changes have been implemented – 1. We provide paper invoices only if customers ask for them. Otherwise, all our invoicing is done electronically (a PDF via e-mail). 2. We have replaced the Paper Cups at our Cafeteria with Mugs for not only our in-house requirements but also for our clients. 3. We have also made it a Company policy to use only eco-friendly electronic appliances and that includes bulbs, air conditioners. 4. We are in the process of putting it into the Policy that the Employees will have to take to other transportation media – other than their personal vehicles – on at least a day per week to office. Hope we are on the right track. Regards,
Different Hats Different Hats - CEO Sales & Marketing & Leadership Development Company Strategic Vision 10 Alliances & Growth Strategies 10 Hiring & Managing People 8 Mentoring 8-9 Strategic Planning for Clients 10 Execution of Marketing Campaigns 9-10 (i have great people who do the nitty gritty) Financial Management 9 Bookkeeping 3 (outsourced as I really hate the fine details like GST0 Administrative Follow Up 6-7 (again have great staff) Writing & Publishing 9 (getting better all the time!) Speaking 10 (so I have been told) Self Promotion 9-10 Web development & Promotion 6-7 (learning more and have brought on players who are 10+) Babysitting Employees (1 - wont do it, that's why I work so hard to hire and motivate the people I have) Great topic Kevin!! Jude
How to valuate a business How to valuate a business - Hi Garth - here is how we did it at Northern Crown Capital when I was helping them raise venture capital for Toronto-based entrepreneurs. Assume the start date is 2003 so 2008 projections are 5 years out: How Northern Crown Capital Valuates a Business 2008 Financial Projections Earnings Before Tax $5,865,000 Tax Rate 42% Taxes $2,463,300 Net Earnings $3,401,700 Amount Seeking to Raise Today $3,500,000 Discounted Value of Future Opportunity, 5 Years Out 2008 P/E Ratio 15 Value of Company in 2008 $51,025,500 Discount Rate Applied 30% Year 2008 $51,025,500 Year 2007 $35,717,850 Year 2006 $25,002,495 Year 2005 $17,501,747 Year 2004 $12,251,223 Value of Company at Investment in 2003 $12,251,223 Less: Investment Amount $3,500,000 Present Value $8,751,223 Discount for Risk & Private Company 40% Less: Discount for Risk & Private Company $3,500,489 Private Company Value $5,250,734 Present Value (What the Owner Keeps) $5,250,734 60.00% Financing (What the Investor Gets) $3,500,000 40.00% Total $8,750,734 100.00% I hope this helps!
What Do You Want To Be Taught? What Do You Want To Be Taught? - Hi, My name is Jeff Foster, I will be moderating this new section. I want to get your opinion on topics you would like to discuss & be taught on. I see a great need for small business owners to learn how to perform basic Search Engine Marketing (SEM) which would include the basics about Search Engine Optimization (SEO). What do you want to be taught on? Jeff
Re: How to be green? Re: How to be green? - [quote="negotiations":73vujkfd]Hi Evan It’s a great topic especially when it comes to going green and saving our planet. We all have a role to play and we are happy about the fact that we are into it. We have recently made our workplace greener and in the process the following changes have been implemented – 1. We provide paper invoices only if customers ask for them. Otherwise, all our invoicing is done electronically (a PDF via e-mail). 2. We have replaced the Paper Cups at our Cafeteria with Mugs for not only our in-house requirements but also for our clients. 3. We have also made it a Company policy to use only eco-friendly electronic appliances and that includes bulbs, air conditioners. 4. We are in the process of putting it into the Policy that the Employees will have to take to other transportation media – other than their personal vehicles – on at least a day per week to office. Hope we are on the right track. Regards,[/quote:73vujkfd] That is a good start! We also have filled our kitchen with glasses and mugs, and also changed all the bulbs in our office to energy efficient ones. Some people are even going to the extent of putting out solar panel plates outside their window to power computers and other such devices. There's a lot you can do but it all depends on how much money you are willing to put into it.


Share this article with your friends. Fund someone's dream.

Leave a comment below or share on the left and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.



Featured Article


Bottom Footer
Share for a Cause












Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Name:
Email:
Popular Articles

How to Sell to the Price Driven Customer

Adjusting Your World

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.