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Creating a String of Blockbusters: How Huizenga Achieved Success

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Creating a String of Blockbusters: How Huizenga Achieved Success

“My father always said working for somebody else never amounted to anything,” Huizenga once said. “You have to be an entrepreneur.”

In 1992, Huizenga was awarded the Horatio Alger award, given to Americans who have achieved great success by overcoming adversity. He has also been named five times Financial World Magazine’s CEO of the Year. Huizenga has been at the top of his game for some time now, but just how did he get there?

Niche: People might have wondered what made Huizenga jump from the waste management to the movie to the hotel to the car industry. After all, were they not on complete opposite ends of the spectrum? In fact, they were not. Huizenga found his niche in the service industries. He looked for underperforming industries and, company by company, began to make them perform.

Ambition: From fist fights to hostile takeovers, Huizenga let no man – or company – stand in his way. He built his companies from the ground up based on a solid foundation of steel will. He remained ruthless up until the very last minute, making him the last one standing in the very end.

Execution: For Huizenga, execution was the most important part of the process in starting up any business. From the way he managed his team and his partners, to his search for a niche, to his willingness to throw in the towel, Huizenga perfected the process of creating a successful company.

Independence: Huizenga once said, “Success is obtaining your goals and objectives. Doing what others do not.” That is precisely how he managed his career, by being willing to do what others were not from start to finish. From how he built his companies to how he enjoyed the profits, Huizenga refused to live on the terms of others.

Instinct: Where other companies had crashed and burned, Huizenga often saw nothing but opportunity. Where other entrepreneurs had lost millions, Huizenga made billions. And, he did it all by trusting himself, by listening to his gut instinct, and by having faith in his ability to understand the industry and the consumer.

The first time one of Huizenga’s college friends saw the businessman drive past in a garbage truck, his heart sank. “I thought, ‘Oh God, I better hit the books,’” he said. “It must be pretty rough out there if poor Wayne is already driving a garbage truck.”

But driving a garbage truck was just the beginning for ‘poor Wayne’. From there, he would go on to defy the odds, creating one internationally successful company after another. He would go on to be named Ernst & Young’s 2004 U.S. Entrepreneur of the Year and 2005 World Entrepreneur of the Year.

Today, 46 years after he started his very first company, Huizenga shows no signs of slowing down. He might not have any formal business training, but he has managed to gain the edge over almost every competitor he has encountered. Huizenga continues to be at the top of his game, looking for opportunities around every turn, opportunities that others are missing.





Creating a String of Blockbusters How Huizenga Achieved Success

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Dianne Crampton
Dianne Crampton is an executive leadership coach, team consultant, author and president of TIGERS Success Series, Inc. Dianne has been helping CEO's and Executives connect their employees to their core values and goals for over 20 years using the trademarked TIGERS team culture process, which stands for trust, interdependence, genuineness, empathy, risk and success. To download a free white paper on behaviors that build strong teams and behaviors that will predictably tear them down go here. - Visit Dianne Crampton's Website

Stephanie Robey
Stephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals.

She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com   Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences.  Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University.

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Leanne Hoagland-Smith
Are your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website

Linda Richardson
Linda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website


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