Evan Carmichael Top Header about About About facebook Twitter YouTube Google+

Lesson #2: Be Ruthless and Refuse to Accept Rejection

Wayne Huizenga Quote


Staff post about: Wayne Huizenga
Become an Author

Free PDF Download
Wayne Huizenga Quotes - By Wayne Huizenga

Name: Email:


At 22 years old, Huizenga was stuck in rut. His high school classmates were all graduating from university and beginning stable jobs. Huizenga, on the other hand, could not seem to find something that suited him. He had tried college, but decided it was not for him after just three semesters. He had tried the army, but that too did not fit his bill. Instead, he had spent the previous five years drifting from temporary work. Huizenga had reached a self-admitted crisis point in not only his career, but in his life.

One thing Huizenga was not lacking, however, was ambition. With a newlywed wife to provide for, Huizenga had returned to Fort Lauderdale to take a job with a family friend selling trash-colleting services.

One particular day, Huizenga approached the house of Thomas Millwood, a self-employed electrical engineer. Huizenga told Millwood he should switch garbage collection services to Pompano Carting, the company that Huizenga was then working for. Millwood, however, was not convinced and told Huizenga he did not want to switch companies.

What happened next is on record in a civil suit filed by Millwood in November 1961. Huizenga snapped, refusing to leave the premises. He could not handle the sales rejection. Huizenga retorted to using profane language towards Millwood and his wife, even hitting Millwood. Millwood was left with a ripped shirt, broken sunglasses and bruises. The matter went to trial, where despite pleas by Huizenga that Millwood had instigated the violence, the jury award Millwood $1000 in damages.

It was a hefty fine for the young, struggling Huizenga to pay, but even more than that, it was an important lesson for Huizenga to learn. The lesson was not that Huizenga should stop being ruthless and accept rejection when it comes. Rather, what Huizenga took from the incident was that when met with resistance, stay the course, but be willing to pay the price.

It has been this ruthlessness that has helped propel Huizenga to the top of the business world. It was this ruthlessness that enabled Huizenga to plan the often hostile takeovers of smaller, struggling companies on his rise to success.

Today, Huizenga is painted as a straight-shooting and hard working businessman, who serves as a model of corporate social giving and is a devoted sports fan. To many, he represents the American dream of rags to riches. Still, Huizenga’s career might better be characterized by a steel will in the face of any opposition.

"I don't think we are unique, we're certainly not smarter than the next guy,” says Huizenga. “So the only thing I can think of that we might do a little differently than some people is we work harder and when we focus in on something we are consumed by it. It becomes a passion.”

Huizenga guided his companies to success by making sure that rejection was never accepted, and that failure was never an option. He may not have gotten into any more fist-fights after the incident with Millwood, but Huizenga never lost his ruthlessness. It was his willingness to do whatever it takes that took him to the top.


Related Articles

  Self Care
  Healing Social Phobia
  Lesson #3: Take Rejection
  Professional Sales People Do Not Fear Rejection
  Managing The Fear Of Failure In Business
  Do Not Be Afraid To Fail In Business
  How To Deal With Rejection In Your Career
  How To Handle Rejection In Your Life
  Overcoming The Fear Of Rejection
  The Other Rejection - How Salespeople Struggle to Cope
  Stop sabotaging your sales success
  12 Ways to Persuade People to do More for You
  Do Not Let The Fear Of Failure Get The Best Of You
  Teach Your Salespeople To Deal With Rejection
  Good Things Come to Those Who Ask
  Who Do You Know?
  McDonald’s Success is Built on Acceptance & Rejection
  How Persistent are You
  3 Cold Calling Mistakes that Trigger Rejection
  Do I Have What It Takes to Succeed in Sales?

Home > Famous-Entrepreneurs > Wayne Huizenga > Lesson 2 Be Ruthless and Refuse to Accept Rejection >

Free PDF Download
Wayne Huizenga Quotes - By Wayne Huizenga

Name: Email:


Related Forum Posts

Dan Kennedy Marketing Methods Dan Kennedy Marketing Methods
Book: Soloing: Realizing Your Life's Ambition Book: Soloing: Realizing Your Life's Ambition
Self Development Tips Self Development Tips

Share this article. Fund someone's dream.

Share this post and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.
Share for a Cause
Like this page? PLEASE +1 it! Evan Signature
Bottom Footer



Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Name:
Email:
Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.