Lesson #1: You Have To Spend Money to Make Money
Lesson #1: You Have To Spend Money to Make Money
A key part of Steinbrenner’s winning strategy has always been to hire the best people no matter what the cost. Steinbrenner believed that there was no price tag too high for bringing on board a player he knew would help the team win. It was all part of his mantra of winning at any cost.
Before his retirement, Steinbrenner recruited star baseball player Roger Clemens to join the Yankees. With a $28 million contract, Clemens became the highest paid player in the history of the sport. What made the deal even more surprising to onlookers and fans alike was that Clemens was being paid that amount even though he was going to miss the first two months of the season and would only play every 5th game after that.
While most critics dismissed the move as reckless, Steinbrenner knew what he was doing. Today, the figures speak for themselves. Before Clemens joined the team, the Yankees were 48-44. After, that number improved to 42-22.
Steinbrenner knew that in hiring Clemens, he was not only bringing on board a good pitching arm. He knew that he was also hiring leadership and experience, as well as sending a message to the rest of the team about just how important winning was.
Throughout Steinbrenner’s career, the Clemens experience has become the rule rather than the exception. Steinbrenner also employed the second and third highest paid players in the game, Alex Rodriguez ($26 million per year) and Derek Jeter ($23 million per year). Both have not only proven themselves worthy of the future Hall of Fame, but have demonstrated themselves as excellent team leaders.
Steinbrenner’s strategy was not about accepting the highest price tag. Instead, he focused on individual players, people he knew would bring more to the team than just their skills on the field.
The same went for Steinbrenner’s management. Despite having repeated public fallouts with his fellow management, Steinbrenner has always maintained some of the best management in the game, both on the field and off. Like his players, they too earn more than their counterparts on other teams.
Steinbrenner pays the best and in return, he expects the best. As willing as he is to meet any price tag for a star player, he is also willing to fire them at will if they don’t perform. He focuses on creating not only a winning team, but a winning environment, and on fostering a culture that everyone from the players up is willing to invest in and is motivated by.
Steinbrenner believed that he would always get what he paid for, and so he was willing to pay the very most. That is how he created not only a winning team, but one that is sure to leave a legacy that goes far beyond the scoreboards.
Lesson 1 You Have To Spend Money to Make Money
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Steinbrenner may be one of the most famous faces behind the New York Yankees, but that is only because he has made it his mission to bring on board the best possible people to support him.
A key part of Steinbrenner’s winning strategy has always been to hire the best people no matter what the cost. Steinbrenner believed that there was no price tag too high for bringing on board a player he knew would help the team win. It was all part of his mantra of winning at any cost.
Before his retirement, Steinbrenner recruited star baseball player Roger Clemens to join the Yankees. With a $28 million contract, Clemens became the highest paid player in the history of the sport. What made the deal even more surprising to onlookers and fans alike was that Clemens was being paid that amount even though he was going to miss the first two months of the season and would only play every 5th game after that.
While most critics dismissed the move as reckless, Steinbrenner knew what he was doing. Today, the figures speak for themselves. Before Clemens joined the team, the Yankees were 48-44. After, that number improved to 42-22.
Steinbrenner knew that in hiring Clemens, he was not only bringing on board a good pitching arm. He knew that he was also hiring leadership and experience, as well as sending a message to the rest of the team about just how important winning was.
Throughout Steinbrenner’s career, the Clemens experience has become the rule rather than the exception. Steinbrenner also employed the second and third highest paid players in the game, Alex Rodriguez ($26 million per year) and Derek Jeter ($23 million per year). Both have not only proven themselves worthy of the future Hall of Fame, but have demonstrated themselves as excellent team leaders.
Steinbrenner’s strategy was not about accepting the highest price tag. Instead, he focused on individual players, people he knew would bring more to the team than just their skills on the field.
The same went for Steinbrenner’s management. Despite having repeated public fallouts with his fellow management, Steinbrenner has always maintained some of the best management in the game, both on the field and off. Like his players, they too earn more than their counterparts on other teams.
Steinbrenner pays the best and in return, he expects the best. As willing as he is to meet any price tag for a star player, he is also willing to fire them at will if they don’t perform. He focuses on creating not only a winning team, but a winning environment, and on fostering a culture that everyone from the players up is willing to invest in and is motivated by.
Steinbrenner believed that he would always get what he paid for, and so he was willing to pay the very most. That is how he created not only a winning team, but one that is sure to leave a legacy that goes far beyond the scoreboards.
Lesson 1 You Have To Spend Money to Make Money
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Kim CastleWith nearly two decades in the advertising and design business, with clients like Domino's Pizza, General Motors, Direct TV, Pedigree, Wolfgang Puck, Higher Octave Music, Hollywood Celebrity Products, Disney, and Paramount, as well as thousands of entrepreneurs around the world define, structure, communicate, and position their business for greater profits, BrandU(R) co-creators Kim Castle and W. Vito Montone discovered that entrepreneurs could experience the same power that big brands command for a fraction of the cost with the world's only process-based results-drive Integral approach to business creation. BrandU(R) is helping entrepreneurs grow with the power of extreme clarity from idea...to brand...to market(TM) and helping one million entrepreneurs become successful and whole so that they can make a difference in the world. Are you one of them? If you want to experience clarity all the way to the bank(TM), get started now at http://www.brandu.com. - Visit Kim Castle's Website |
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George LudwigGeorge Ludwig is a recognized authority on sales strategy and peak performance psychology. An international speaker, trainer, and corporate consultant, he helps clients like Johnson & Johnson, Abbott Laboratories, Northwestern Mutual, CIGNA, and numerous others improve sales force effectiveness and performance. Though it's George's strategies and processes that help corporations increase productivity and performance, it's his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson. His customized presentations teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more. George is the best-selling author of Power Selling: Seven Strategies for Cracking the Sales Code and Wise Moves: 60 Quick Tips to Improve Your Position in Life & Business. - Visit George Ludwig's Website |
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