Lesson #4: “You put out a lot of buckshot, you’re going to strike one.”
Lesson #4: “You put out a lot of buckshot, you’re going to strike one.”
"My grandfather used to go out hunting during the days of the Depression," says Foreman. "The good shooters, the marksmen, shot with one shell." As bullets were expensive in those days, hunters tried to improve their aim in order to save costs on bullets. "If you missed the squirrel, so to speak, you don't have anything but an excuse on the table," says Foreman.
Foreman's grandfather, however, had another tactic. "If you buy these cheap shots, which are buckshots, they scatter," he says. "You come back in with a squirrel. Although you got a lot of buckshot in it, you got a decent meal on the table...I call it the old shotgun tactic."
This was an important family lesson for Foreman. "Now I use the same thing, although you've got to be selective because you have a name to protect," he says. "You know you put out a lot of buckshot, you're going to strike one."
For Foreman, who gets approached by hundreds of potential business partners each year, all of whom are eagerly seeking to put his cheeky face on each of their products, the tactic is an important one in choosing how to move forward.
"You've got to start out early in the morning and look at hundreds, literally hundreds of things," he says. "And it may take a year, it may take three or four years, but you're going to hit something so you have something to put on the table for your family."
To Foreman, there is no harm in trying new business opportunities and failing. Without taking any chances, he would never find those few products that would take his brand even further.
That is why Foreman's face can now be found on InStride shoes made especially for diabetics, UFood Grill, a health-food restaurant chain, and in a reality television series called "Family Foreman." On top of that, visitors to Foreman's website can purchase his cookbooks, one of his ten books on inspiration, comebacks and fatherhood, or, of course, his famous grills.
"And then we have the green cleaning products, which I've been working on for a couple years," he says. "We finally got it absolutely, totally biodegradable." Called George Foreman's Knock-Out Household Cleaning System, he is extending his brand into one more arena. "This is going to be so good it's going to make the big companies jealous, and they're going to outdo me. And I still win," he says. "I still win. Because it makes the planet much better."
Integrity is how Foreman does business. Still, he places no limits on how far he is willing to take his brand. After all, the more he gets his company out there, the more chances he has of making it a success.
Lesson 4 You put out a lot of buckshot youre going to strike one
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Married with ten children, Foreman is unarguably a big family man. As it turns out, one of his greatest business inspirations also happens to be right from within his own family.
"My grandfather used to go out hunting during the days of the Depression," says Foreman. "The good shooters, the marksmen, shot with one shell." As bullets were expensive in those days, hunters tried to improve their aim in order to save costs on bullets. "If you missed the squirrel, so to speak, you don't have anything but an excuse on the table," says Foreman.
Foreman's grandfather, however, had another tactic. "If you buy these cheap shots, which are buckshots, they scatter," he says. "You come back in with a squirrel. Although you got a lot of buckshot in it, you got a decent meal on the table...I call it the old shotgun tactic."
This was an important family lesson for Foreman. "Now I use the same thing, although you've got to be selective because you have a name to protect," he says. "You know you put out a lot of buckshot, you're going to strike one."
For Foreman, who gets approached by hundreds of potential business partners each year, all of whom are eagerly seeking to put his cheeky face on each of their products, the tactic is an important one in choosing how to move forward.
"You've got to start out early in the morning and look at hundreds, literally hundreds of things," he says. "And it may take a year, it may take three or four years, but you're going to hit something so you have something to put on the table for your family."
To Foreman, there is no harm in trying new business opportunities and failing. Without taking any chances, he would never find those few products that would take his brand even further.
That is why Foreman's face can now be found on InStride shoes made especially for diabetics, UFood Grill, a health-food restaurant chain, and in a reality television series called "Family Foreman." On top of that, visitors to Foreman's website can purchase his cookbooks, one of his ten books on inspiration, comebacks and fatherhood, or, of course, his famous grills.
"And then we have the green cleaning products, which I've been working on for a couple years," he says. "We finally got it absolutely, totally biodegradable." Called George Foreman's Knock-Out Household Cleaning System, he is extending his brand into one more arena. "This is going to be so good it's going to make the big companies jealous, and they're going to outdo me. And I still win," he says. "I still win. Because it makes the planet much better."
Integrity is how Foreman does business. Still, he places no limits on how far he is willing to take his brand. After all, the more he gets his company out there, the more chances he has of making it a success.
Lesson 4 You put out a lot of buckshot youre going to strike one
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