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It’s a Very Good Thing: Stewart’s Path to Success

Martha Stewart Articles
It’s a Very Good Thing: Stewart’s Path to Success

“It is within everyone’s grasp to be a CEO,” says Stewart. “You really can do anything.”

Today, Stewart makes an annual salary of $3 million, with her net worth totaling over $1.2 billion. Her brainchild, MSLO, not only encompasses television shows and magazines, but also radio programs, direct-mail operations, Internet sales, a line of interior paint, gardening tools, house wares, furniture and more. How did Stewart turn her passion for homemaking and renovations into a multi-million dollar empire?

She Had Passion: “The delightful secret of the entrepreneurial life is that when you love your work, you rarely get tired,” says Stewart. Since she was a little girl, Stewart knew where her passion lay and she strove to find a way to successfully convert that into a career. Known for her dedication and fervor, Stewart regularly works 18-20 hour days, sacrificing much of her personal life in order to be where she is today.

She Developed Connections: “The reason this company has been so successful is that we connect each and every day,” says Stewart. “If you don’t connect, you are not going to be successful.” By prioritizing and valuing her customers, Stewart was able to early on generate the core client base that would propel her success. Even as the CEO of a multi-million dollar conglomerate, Stewart tries to maintain the connections with her customers in order to get their valuable feedback and sustain their support.

She Was Practical: Her dreams were ambitious, but Stewart never lost the level-headedness it takes to run a successful company. With a big vision in mind and faith in her abilities, Stewart took well-calculated risks in order to realize her goals. “Many entrepreneurs take on too much too soon or address too large a market with their first ideas,” she says. Spending seven years as a caterer before she had the confidence to branch out, Stewart’s success lies in the fact that she did not make it happen all at once.

She Was Determined: “I can almost bend steel with my mind,” Stewart claims. “I can bend anything if I try hard enough. I can make myself do almost anything.” Whether it was a burnt main course or incarceration and house arrest, Stewart not only kept the strength she needed to survive these challenges, but she also tried to learn something from each. She rebounded after each obstacle to become bigger and better than she was before.

She Had a Solid Team: “Without a sense of teamwork I think it’s really hard to build a great business,” Stewart says. Though she made some mistakes along the way, Stewart’s success can largely be attributed the A-team she pulled together around her and her vision from day one. She recognizes the importance of cultivating a great staff and still spends much of her time promoting a hands-on approach with her employees. But, she remains objective enough to know that when workers stop growing with the company, it is time for a change.

Reflecting on her prison experience, Stewart says, “There is no real help, no program to rehabilitate, no programs to educate, no way to be prepared for life ‘out there’ where each person will ultimately find herself,” she says. Much like the business world, success is largely a question of having the courage to venture into the unknown. By examining your skills and your interests, by creating ambitious but practical goals, by remaining strong in your vision and by surrounding yourself by the best, you too can rise to the heights of success that Stewart has achieved.





Its a Very Good Thing Stewarts Path to Success

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Stephanie Robey
Stephanie Robey is President and CoFounder of Pivot Positive, LLC - an Internet marketing business focused on helping people start work at home ventures. Previously, she was employed at The Search Agency with over 20 years experience in graphic design and 10 years experience in online marketing. She was responsible for launching the Conversion Path Optimization (CPO) unit where she and her team have conducted hundreds of optimization tests for online companies across multiple verticals.

She is a successful entrepreneur having started and sold 2 companies and remains on the board of directors of the third, PhotoSpin.com   Stephanie began her career in the direct marketing realm creating and producing direct mail for many of the major cable television companies and directly attributes her understanding of Internet marketing to those early offline experiences.  Stephanie is a graduate of San Diego State University with a BFA in Graphic Arts and also holds an Executive MBA from the Graziadio School of Business and Management at Pepperdine University.

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- Visit Stephanie Robey's Website

Dianne Crampton

Dianne Crampton is an executive leadership coach, team culture consultant, author and president of TIGERS Success Series, Inc. Dianne has been helping CEO's and Executives connect their employees to their core values and goals for over 20 years using the trademarked TIGERS team culture process, which stands for trust, interdependence, genuineness, empathy, risk and success. To download a free white paper on behaviors that build strong teams and behaviors that will predictably tear them down go here.

Dianne's contribution to the 2010 Pfeiffer Consulting Journal (an imprint of John Wiley and Sons Publishers) entitled TIGERS Hearted Teams is available in November 2009.  Her new book TIGERS Among Us: 5 Winning Business Team Cultures And Why, Three Creeks Publishing will release in March 2010.  To receive publishing discounts, subscribe to the free TigerTracks Newsletter here.

- Visit Dianne Crampton's Website

Leanne Hoagland-Smith
Are your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website

Linda Richardson
Linda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website


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