Losing His Virginity: How Branson Achieved Success
Losing His Virginity: How Branson Achieved Success
Leadership: Branson once joked, “I believe in benevolent dictatorship provided I am the dictator.” Despite this, Branson’s success has come about in large part due to his leadership skills and the respect, care and autonomy he gives to his employees. He understood that without a solid team behind him, he would not be able to make his dreams come true.
Branding: "I want Virgin to be as well-known around the world as Coca-Cola,” Branson said. With over 250 companies bearing the Virgin name, Branson has come close to achieving his goal. With no university degree or formal education, Branson has managed to create a unique business strategy using unorthodox methods of licensing out his brand and promoting his products to no end. Despite claims of selling out, Branson has steadily grown his brand over the past thirty years and increased its presence worldwide.
Resilience: After a failed around-the-world balloon trip, Branson said of his experience, “It has been like hitting up against a solid brick wall. All day and all night long, we battled to get through it.” This battle is a familiar one to Branson, who has seen his share of failed business ventures. But, in typical Branson fashion, he rebounds from his failures with the same youthful energy he had the very first day he created Virgin Records. His passion to create cannot be quelled by any obstacle no matter how large.
Ambition: “We'd love to be involved with the creation of something very special, something quite large and something quite exciting,” says Branson. Never one to dream small, Branson always tried to be the best of the best. Whether it was breaking world speed records or providing impeccable airline service, Branson wanted his name to be at the top of whatever list he was dealing with. By dreaming big, Branson would leave his mark not only in the business world but also on the world as a whole.
Fun: “Fortunately we're not a public company - we're a private group of companies, and I can do what I want,” says Branson. He doesn’t care about accountants and doesn’t place much value in the advice of consultants. Instead, Branson flies by the seat of his pants and follows his instincts, often willing to take risks for the pure enjoyment of seeing if they will work out or not. He doesn’t partake in the formalities of the business world and as a result, has managed to take it by storm.
“Because I don’t see Virgin as a company but as a way of life and I fully enjoy it, I don’t think I’ll ever retire,” says Branson. As Chairman of the Virgin Group, he has revolutionized the business world and has had a blast doing it.
Losing His Virginity How Branson Achieved Success
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From a dyslexic high school dropout to a thriving billionaire and adventure capitalist knighted by the Queen of England, Branson carved a unique path to success using his personality as his greatest leverage. His career has spanned over thirty years and his brand has become one of the most recognized globally. How did he do it?
Leadership: Branson once joked, “I believe in benevolent dictatorship provided I am the dictator.” Despite this, Branson’s success has come about in large part due to his leadership skills and the respect, care and autonomy he gives to his employees. He understood that without a solid team behind him, he would not be able to make his dreams come true.
Branding: "I want Virgin to be as well-known around the world as Coca-Cola,” Branson said. With over 250 companies bearing the Virgin name, Branson has come close to achieving his goal. With no university degree or formal education, Branson has managed to create a unique business strategy using unorthodox methods of licensing out his brand and promoting his products to no end. Despite claims of selling out, Branson has steadily grown his brand over the past thirty years and increased its presence worldwide.
Resilience: After a failed around-the-world balloon trip, Branson said of his experience, “It has been like hitting up against a solid brick wall. All day and all night long, we battled to get through it.” This battle is a familiar one to Branson, who has seen his share of failed business ventures. But, in typical Branson fashion, he rebounds from his failures with the same youthful energy he had the very first day he created Virgin Records. His passion to create cannot be quelled by any obstacle no matter how large.
Ambition: “We'd love to be involved with the creation of something very special, something quite large and something quite exciting,” says Branson. Never one to dream small, Branson always tried to be the best of the best. Whether it was breaking world speed records or providing impeccable airline service, Branson wanted his name to be at the top of whatever list he was dealing with. By dreaming big, Branson would leave his mark not only in the business world but also on the world as a whole.
Fun: “Fortunately we're not a public company - we're a private group of companies, and I can do what I want,” says Branson. He doesn’t care about accountants and doesn’t place much value in the advice of consultants. Instead, Branson flies by the seat of his pants and follows his instincts, often willing to take risks for the pure enjoyment of seeing if they will work out or not. He doesn’t partake in the formalities of the business world and as a result, has managed to take it by storm.
“Because I don’t see Virgin as a company but as a way of life and I fully enjoy it, I don’t think I’ll ever retire,” says Branson. As Chairman of the Virgin Group, he has revolutionized the business world and has had a blast doing it.
Losing His Virginity How Branson Achieved Success
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Dianne CramptonDianne Crampton is an executive leadership coach, team culture consultant, author and president of TIGERS Success Series, Inc. Dianne has been helping CEO's and Executives connect their employees to their core values and goals for over 20 years using the trademarked TIGERS team culture process, which stands for trust, interdependence, genuineness, empathy, risk and success. To download a free white paper on behaviors that build strong teams and behaviors that will predictably tear them down go here. Dianne's contribution to the 2010 Pfeiffer Consulting Journal (an imprint of John Wiley and Sons Publishers) entitled TIGERS Hearted Teams is available in November 2009. Her new book TIGERS Among Us: 5 Winning Business Team Cultures And Why, Three Creeks Publishing will release in March 2010. To receive publishing discounts, subscribe to the free TigerTracks Newsletter here. - Visit Dianne Crampton's Website |
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Leanne Hoagland-SmithAre your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website |
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Linda RichardsonLinda Richardson is the Founder and Executive Chairwoman of Richardson, a global sales training and performance improvement company. As a recognized leader in the industry, she has won the coveted Stevie Award for Lifetime Achievement in Sales Excellence and she was identified by Training Industry, Inc. as one of the “Top 20 Most Influential Training Professionals.” Ms. Richardson is credited with the movement to Consultative Selling and is the author of ten books on selling and sales management, including Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach, and Stop Telling, Start Selling. She teaches sales and management at the Wharton Graduate School of the University of Pennsylvania and the Wharton Executive Development Center. Linda is a frequent speaker at industry and client conferences, has been published extensively in industry and training journals, and has been featured in numerous publications, including The Wall Street Journal, Forbes, Nation’s Business, Selling Power, Success, and The Conference Board Magazine. Learn more about Richardson's sales training and performance improvement solutions at http://www.richardson.com web - Visit Linda Richardson's Website |
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