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Best Franchise

Best Franchise

Most advice articles concentrate on giving tips to people who are interested in buying a franchise. These people generally have little business experience and are looking for a way to get into an industry through a previously well established and proven system. But what about those people out there who have already taken the risk and started up their own business? Are you wondering how you can become the next McDonald’s? Well, whether you currently own a business in the fast food or the fitness industry, there are a number of steps you can take to guarantee that you will be expanding and building the best franchise possible.

First of all, don’t be fooled into thinking that it’s only the people interested in buying a franchise that need some of broker or representation. In carrying out any kind of deals or negotiations, you need to protect your business, and have someone there who can both be fair to potential buyers but also stay loyal to you and represent your interests as the seller.

In assessing those potential buyers, it is also important to make sure that they are communicative and ‘people persons’. Depending on your product or industry, service might need to be very hands on. Future franchise owners will also have to be extremely involved in running the business, understanding that they will not just be following a simple magic formula on the road to success.

Almost as important to your business as franchise owners are the employees at each and every unit. While you will have little control over this aspect of human resource management, you can make sure to train your franchisees to look for enthusiastic workers who will get people excited and talking about your company. Always remember that is it people that are at the heart of every best franchise.

In looking at expanding your business, make sure you keep in mind the importance of location for all your individual franchise units. Although they might not need to be located in a very visible spot, depending on the business, they do need to be able to be found easily. And, always keep an eye on your rents.

No matter how big or small your business, or the number of franchises you have under your belt yet, it is always a good idea to engage in a little philanthropy. Giving back to the community is a great way to increase word of mouth advertising and keep your company in the forefront of people’s minds. You should make sure all your franchisees are out there, getting involved with their local communities in line with an overarching company philosophy.

Finally, and perhaps most importantly, remember to keep an eye on your bottom line. Look for any ways you can to cut down costs. Whether it is your rents that are too high, or your payroll expenses that are too large, try and reduce any unnecessary costs in your budget on your quest to creating the next best franchise.

It is no easy task, but remember that all the great franchises of today started as nothing more than one person’s idea yesterday.





Best Franchise - To learn more about this author, visit Cynthia Gleeson's Website.

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John Power
John Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website

Anne Barr
Anne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website

John Brennan
John Brennan Ed.D. Dr. Brennan is President of Interpersonal Development, LLC, a training and development firm. Interpersonal Development has provided sales training and coaching to more than 3,000 sales reps from over 100 companies. A native of Australia, Dr. Brennan received his doctorate from the University of Rochester. His dissertation researched the effectiveness of Behavioral Modeling Technology in training people in interpersonal skills. While he has spent most of his career designing or delivering training, he was also a Vice-President of Sales of a training and development franchise with operations in 25 markets. Dr. Brennan has designed and delivered sales training in North America, Asia, Europe, Australia and the Middle East. He has been a guest speaker at numerous national and regional professional conferences. When Microsoft wanted Best Practices articles on sales for their web site, they called Dr. Brennan. The results are at http://office.microsoft.com/en-us/FX011387391033.aspx His firm’s clients have included Volvo, The Prudential, Merrill Lynch, Eastman Kodak, Gannett, Equifax Europe, the Economist Group and countless small businesses. - Visit John Brennan's Website

Jay Kubassek
(Jay's Full Bio: EvanCarmichael.com/jaykubassek)  In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.

 

As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)

 

Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. 

 

Jay resides in NYC with his wife Jamie, son Milo and dog Cooper.  Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website


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