Restaurant Franchise
Restaurant Franchise
According to a study by PricewaterhouseCoopers, a total of $1.53 trillion was generated along with 18 million jobs in America as a result of the over 760,000 franchised businesses throughout the country in 2001. That means that franchises represent roughly 10 percent of the private sector economy in the U.S. And, among the 75 different industry groups, restaurants represent by far the largest percentage of that growth. So, whether you’re interested in buying into one, or expanding your own business, the opportunity in the food industry is most definitely there.
For those of you interested in getting yourself a food franchise, there are a number of things you need to be aware of. First of all, the advantages are obvious: from being familiar establishments to the traditional lending sources to having a record of proven success and typically high demand, food establishments can offer much promise for the future.
However, the pitfalls of owning a restaurant franchise are not to be overlooked. In most cases, setting up shop requires a large initial investment from the franchisee, not to mention the costs involved in meeting government zoning and code regulations. High staff turnover rates and low margins are also factors to take into consideration before making your purchase.
If you’re one of the ones that are looking into franchising your own restaurant, whether due to lack of money, time, or people, you will have a number of obstacles in your way. Capital and time are two of the most major ones. After all, expanding your business does not happen overnight. It takes time to do everything from finding a site for your outlet, to finding sufficient financing, to hiring and training your staff.
You also need to make sure that your restaurant is of the kind that can be franchised. Is it unique and professional enough that people will want to become a part of your team? Can that uniqueness in your design and process be replicated? And, will you be able to generate an adequate return on your investment to make all of the time and hard work worthwhile? All that being said, if you are willing to put in that time and energy, it can be done!
Develop a growth plan for your restaurant franchise that takes into account such things as how fast and where you want to expand, and what kind of support you’ll provide. Next, draw up a franchise contract and create whatever manuals or training plans will be needed. Then, go out and find your future business partners! Market, get your new franchise out there, and generate interest among your prospects. And, last but not least, enjoy the ride!
Restaurant Franchise - To learn more about this author, visit Cynthia Gleeson's Website.
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Quick! I say ‘franchise’, you say…McDonald’s? Well, despite the vast array of franchise possibilities out there, it is nonetheless true that when most people hear the word franchise, they think of food. That is thanks in large part to the amazing success that many fast food giants have had in growing by franchising. And, despite the increase in franchising throughout many different industries, buying a restaurant franchise still remains one of the most promising opportunities out there today.
According to a study by PricewaterhouseCoopers, a total of $1.53 trillion was generated along with 18 million jobs in America as a result of the over 760,000 franchised businesses throughout the country in 2001. That means that franchises represent roughly 10 percent of the private sector economy in the U.S. And, among the 75 different industry groups, restaurants represent by far the largest percentage of that growth. So, whether you’re interested in buying into one, or expanding your own business, the opportunity in the food industry is most definitely there.
For those of you interested in getting yourself a food franchise, there are a number of things you need to be aware of. First of all, the advantages are obvious: from being familiar establishments to the traditional lending sources to having a record of proven success and typically high demand, food establishments can offer much promise for the future.
However, the pitfalls of owning a restaurant franchise are not to be overlooked. In most cases, setting up shop requires a large initial investment from the franchisee, not to mention the costs involved in meeting government zoning and code regulations. High staff turnover rates and low margins are also factors to take into consideration before making your purchase.
If you’re one of the ones that are looking into franchising your own restaurant, whether due to lack of money, time, or people, you will have a number of obstacles in your way. Capital and time are two of the most major ones. After all, expanding your business does not happen overnight. It takes time to do everything from finding a site for your outlet, to finding sufficient financing, to hiring and training your staff.
You also need to make sure that your restaurant is of the kind that can be franchised. Is it unique and professional enough that people will want to become a part of your team? Can that uniqueness in your design and process be replicated? And, will you be able to generate an adequate return on your investment to make all of the time and hard work worthwhile? All that being said, if you are willing to put in that time and energy, it can be done!
Develop a growth plan for your restaurant franchise that takes into account such things as how fast and where you want to expand, and what kind of support you’ll provide. Next, draw up a franchise contract and create whatever manuals or training plans will be needed. Then, go out and find your future business partners! Market, get your new franchise out there, and generate interest among your prospects. And, last but not least, enjoy the ride!
Restaurant Franchise - To learn more about this author, visit Cynthia Gleeson's Website.
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John PowerJohn Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website |
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Anne BarrAnne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website |
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John BrennanJohn Brennan Ed.D. Dr. Brennan is President of Interpersonal Development, LLC, a training and development firm. Interpersonal Development has provided sales training and coaching to more than 3,000 sales reps from over 100 companies. A native of Australia, Dr. Brennan received his doctorate from the University of Rochester. His dissertation researched the effectiveness of Behavioral Modeling Technology in training people in interpersonal skills. While he has spent most of his career designing or delivering training, he was also a Vice-President of Sales of a training and development franchise with operations in 25 markets. Dr. Brennan has designed and delivered sales training in North America, Asia, Europe, Australia and the Middle East. He has been a guest speaker at numerous national and regional professional conferences. When Microsoft wanted Best Practices articles on sales for their web site, they called Dr. Brennan. The results are at http://office.microsoft.com/en-us/FX011387391033.aspx His firm’s clients have included Volvo, The Prudential, Merrill Lynch, Eastman Kodak, Gannett, Equifax Europe, the Economist Group and countless small businesses. - Visit John Brennan's Website |
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Jay Kubassek(Jay's Full Bio: EvanCarmichael.com/jaykubassek) In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.
As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)
Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. Jay resides in NYC with his wife Jamie, son Milo and dog Cooper. Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website |
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