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How To Find The Best Franchise Opportunity Right For You

How To Find The Best Franchise Opportunity Right For You

Online cookbooks are one of my favorite ancillary benefits of today’s current technology. I’ve never been great in the kitchen, but once I found that I could find step-by-step instructions for making all kinds of food, I no longer had to worry about my own pitiful culinary sense, because someone had already done the hard work for me, and all I had to do was follow their lead. If everything in life were like that, this would be such an easier place to live, unfortunately, not everything in life is so easy. And though I’m sorry to say it, one of the most dauntingly non-recipe things in life is career: no one can tell you exactly what career is right for you and what steps you’ll have to go through to get there. And franchise opportunities aren’t any different; there are so many variables to every individual person that no one is capable of detailing the best experience for everyone beforehand. What I can offer, however, are some tips for helping you figure it out for yourself.

One of the most important things to take into consideration when piecing together your personal franchise plan is who you are. And because a full analysis of that will take us each a lifetime, let’s start broad. Aside from gender, one of the broadest personality classifications is the difference between introvert and extrovert, the first being people who are fueled by being with others, and the second being those of us who are energized by being alone. What you naturally are will help determine exactly what kind of business opportunity you should be looking for.

For example, knowing where you get your energy will help determine whether a home-based business or a franchise with a public storefront and a host of other employees will be a better environment for you. The difference, in this way, between a HomeVestors work-at-home operation and a Maui Wowi Hawaiian Coffees & Smoothies shop is huge. At the one, you will spend hours upon hours by yourself, in your home, making phone calls, studying housing market trends, shopping for real-estate, posting advertisements, and potentially not seeing another human being for days on end, which, for some of us, sounds like the ultimate vacation. At the other business, every day will be out of the house, dealing with a handful of employees in close proximity and line after line of guests looking for a tasty treat and personal service. If you’re like most people, one of these prospects will be very appealing and the other may sound like a nightmare.

Let’s try another angle: the difference between hands-on work with the public and the administration of people who do that frontline work. A franchisee with 1-800-905-GEEK has a completely different business role than an owner of a One Hour Parties small business, mainly because the 1-800-905-GEEK owner is primarily responsible for maintaining operations and receiving calls from clients, whom his employees then go out to help. In contrast, the One Hour Parties owner is actually the person at the client’s office, arranging the event and schmoozing with partygoers. Both are serving the public and corporate world, but their positions in doing so are utterly different, requiring two separate kinds of people for optimum success.

There’s one more way to look at this to help pick out whether you’re suited for a more introvert- or extrovert-ready business opportunity. Are you a bigger fan of people or projects? A Snap-On Tools franchisee is responsible for one thing: selling tools, which requires a high degree of interpersonal contact and an outgoing spirit, generally traits of an extrovert. Not that introverts are naturally mean or unlikable, quite the contrary, but after hours and days of sales, some get worn down. In contrast to this business model, whose success is built on personal interaction, the model of a franchise like Sure Step involves communication with the client, but the majority of the actual work revolves around physical labor. Some franchisees would much rather work on getting a task done than working directly with clients all day. What about you?

In the end, most of us are neither wholly introvert nor wholly extrovert, and the franchise business right you, whether work-from-home, project-based, or otherwise, is going to reflect a very specific combination of human relations and independence natural to your personality. Sit and spend some time thinking all these options through and then investigate in detail the franchises that sound best for you.





How To Find The Best Franchise Opportunity Right For You - To learn more about this author, visit Candice Clem's Website.

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Anne Barr
Anne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website

John Power
John Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website

John Brennan
John Brennan Ed.D. Dr. Brennan is President of Interpersonal Development, LLC, a training and development firm. Interpersonal Development has provided sales training and coaching to more than 3,000 sales reps from over 100 companies. A native of Australia, Dr. Brennan received his doctorate from the University of Rochester. His dissertation researched the effectiveness of Behavioral Modeling Technology in training people in interpersonal skills. While he has spent most of his career designing or delivering training, he was also a Vice-President of Sales of a training and development franchise with operations in 25 markets. Dr. Brennan has designed and delivered sales training in North America, Asia, Europe, Australia and the Middle East. He has been a guest speaker at numerous national and regional professional conferences. When Microsoft wanted Best Practices articles on sales for their web site, they called Dr. Brennan. The results are at http://office.microsoft.com/en-us/FX011387391033.aspx His firm’s clients have included Volvo, The Prudential, Merrill Lynch, Eastman Kodak, Gannett, Equifax Europe, the Economist Group and countless small businesses. - Visit John Brennan's Website

Leanne Hoagland-Smith
Are your sales where you want them to be? Will you be one of the few who achieves sales or business success or one of the many who have failed to change? Are you tired of being told you are like everyone else? Then you may find my first book on sales of interest. Be the Red Jacket in the Sea of Gray Suits, The Keys to Unlocking Sales available at Amazon or at http://www.processspecialist.com/red-jacket.htm. This book is a reflection of my no-nonsense approach to improving sales to overall business results. If you are truly committed to making sustainable changes, then I can help you secure a positive return on your investment because I focus on executable solutions not telling you the problems you already know you have. From training to corporate (group) coaching to executive one on one coaching, my approach is to assess, create awareness, build a goal driven action plan and then execute. The bottom line question is "Not do you or your employees know it, but do you or they want to do it?" Please call for a free strategy session at 219.759.5601. - Visit Leanne Hoagland-Smith's Website

Cheryl Matthynssens

Cheryl is a life skills coach, licensed Chemical Dependency Counselor and a 20 year entrepreneur.  Cheryl's dedication to achieving a life of balance led to her expanding her teaching from the simple managing of life's daily challenges to adding financial well being as well.  A direct marketer with DrinkACT, she is gaining ground in the online community with her concepts of making sure business owners, entreprenuers and employees have well rounded life styles.  She opened up a small affiliate site - The Balance Guide-  to help others find resources for mental and emotional well being.  Visit Cheryl's blog to see more of the diversity beyond business she has began offering online at www.thebalanceguide.blogspot.com

- Visit Cheryl Matthynssens's Website

Jay Kubassek
(Jay's Full Bio: EvanCarmichael.com/jaykubassek)  In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.

 

As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)

 

Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. 

 

Jay resides in NYC with his wife Jamie, son Milo and dog Cooper.  Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website


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