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International Franchise Expansion - Click To Read Article
Once you start offering franchises, it may not be long before you begin receiving inquiries from individuals and firms interested in being part of your franchise program, or in opening franchised outlets, in other countries.
While this may sound very interesting, the matter of international expansion should be undertaken carefully and deliberately. Most inquiries may be legitimate, but some could be looking to simply steal your ideas, brand, and concept, or take advantage of a new franchisor.
Franchise Formats - Click To Read Article
There are several different franchise formats to consider when selling franchises. You might refer to these different formats as "flavors" of franchising. It is important to understand the differences so that you can properly develop your franchise program.
Choosing a Name for Your Franchise Company - Click To Read Article
Many new franchisors find it necessary to choose a new name for their franchise company when they begin preparing to selling franchises. Selecting a business name is an extremely important step in developing your franchise program. The right name can help your franchise expand more quickly. The wrong name can hurt you in both the short-term and long-run.Here are some suggestions about choosing a name:
Forming a Franchise Advisory Council - Click To Read Article
An advisory council, comprised of franchisees, can help the franchisor understand the franchisees' needs, while providing accurate feedback on programs, suppliers, advertising, and other elements of the franchise program. A franchisee advisory council can also be a way to show appreciation to franchisees who are supportive and successful.
Register Your Business Name - Click To Read Article
When you begin selling franchises, you will want to have obtained a federal registration for your business name. This is obtained by making a filing with the United States Patent and Trademark Office. A franchisor licenses the business name to its franchisees, so it is important that the franchisor own and protect the name as much as possible. However, it is not necessary to have already obtained name registration before beginning to sell franchises.
Are You Ready to Franchise Your Business? - Click To Read Article
This self-evaluation will help you decide if you are ready to franchise your business.
Annual Franchise Convention - Click To Read Article
The annual franchise convention can be a valuable and important way to communicate, recognize, interact, communicate, and strengthen your franchise organization.
Expansion Models - Click To Read Article
When you begin to think about expanding your business, several expansion models can be considered. Here is a brief summary of the most often-used expansion models.
Franchise Fees Produce Income, but be Careful - Click To Read Article
When you receive a franchise fee you take on the obligation to train the franchisee, mentor them, and do almost everything possible to help them. However, income from franchise fees can be substantial!
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John Power
(Visit John's Website)
John Power, founder of Biltmore Franchise
Consulting, has extensive experience
developing and marketing businesses and
business opportunities. He has been in and
around franchising for over twenty years.
From 1980 through 1990 he conceptualized,
organized, and developed the American
Video Association. He grew AVA to 2,000
national members, before selling the
company it 1990. It was later merged into
another home video marketing company.
From 2000 to 2005, due to the nationwide
economic recession, he worked as a
contract marketing and human resources
consultant to several local and national
companies.
In 2005 Mr. Power began working as a
franchise development consultant on a
full-time basis. Since that time he has
helped more than two dozen companies
initiate and develop their franchising
program. He notes that there are many
companies whose owners are interested in
developing a franchise program, and who
need his specialized assistance.
Mr. Power is a “hands-on” franchise
consultant. He said, “I am the ‘nuts and
bolts’ person who puts this all together
for my clients.”
Mr. Power holds a B.S. degree with a major
in Marketing.
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