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Central Cottage Industries Corporation of India (CCIC) plans to open overseas franchise crafts outlet in China

Written by: Dhawal Shah

Article Overview: Central Cottage Industries Corporation of India (CCIC) explores the possibility of opening a franchise showroom in the Chinese capital, Beijing, said the CCIC Managing Director Mr. MA Ibrahimi. Indian art objects, especially the Thangka paintings, and hand-made gift items are among the favorites of Chinese people, he added.

Central Cottage Industries Corporation of India (CCIC) plans to open overseas franchise crafts outlet in China

This outlet would be the second overseas foray of the state-owned CCIC. Mr. Ibrahimi hoped that the outlet could be opened by the end of this fiscal and it would acquire enough business by promoting Indian arts and crafts in China.

CCIC, which showcases the best of hand-made products, has opened its first showroom in the Danish capital Copenhagen, this year. For the Chinese venture, CCIC is yet to finalize the franchise partner, informed Mr. Ibrahimi. Several Indian Firms that include NIIT, Aptech, Shahnaz Hussain and other educational brands have expanded overseas, through franchising. Shahnaz Hussain Franchise is currently present in 50+ nations.

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Article Tags: arts and crafts, ccic, china, danish capital copenhagen, foray, franchise, nbsp, showcases



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