What's A Recession Proof Franchise?
Because of the major economic crisis we are currently experiencing their has been a heightened interest in business opportunities and franchises that have the right stuff to weather and potentially thrive during this challening environment. Recession proof franchises are businesses that traditionally offer products and services that consumers and business owners just can't (or wont) live with out. The demand for these types of non-discretionary products and services is fairly consistent because they are considered necessary to run a household or successful business even during a major economic downturn.
Below are a few franchise business categories and industries that are traditionally considered recession proof:
Automotive Services: When consumers hold back on making new car purchases during tough economic times, the repair and maintenance of their current vehicles generally becomes the priority. Auto service businesses and franchises such as car repair, oil & lube, and even tire centers tend to do well, and in many cases thrive, during recessionary times because of this market dynamic.
Tax Preparation Services: Well you know the old adage about the certainty of death and taxes. We may be in a recession, but regardless we still have to pay our taxes every year. Tax preparation franchise opportunities like Liberty Tax Service even actively promote their business model as a recession proof business, and I can't argue with that claim or the continued growth of this industry even during a recession.
Senior Care: With life expectancy on the rise and the advent of approximately 70 million baby boomers set to retire in the next 2 decades, the senior health care looks industry like a safe bet for very strong growth going forward. Dozens of senior care related franchise opportunities have emerged to service this niche already, and it seems likely that an even a severe economic downturn will not deter families from providing care for their loved ones.
Hair Care: Getting your hair cut by a professional at a low cost "no appointment style" hair salon franchise like Great Clips or Fantastic Sams has always been an affordable convenience that most consumers will continue to use even during a recession. Plus it has been stated and validated many times that keeping up appearances regardless of the state of the economy is not an option for many consumers.
Disaster Restoration Services: This is another industry that traditionally holds up very well during a recession because it is a non-discretionary and vital emergency service that home and business owners may need because of damage created by a fire or flood.
Whats A Recession Proof Franchise - To learn more about this author, visit ray haiber's Website.
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John PowerJohn Power, founder of Biltmore Franchise Consulting, has extensive experience developing and marketing franchises and business opportunities. He has been in and around franchising for over twenty years. From 1980 through 1990 he conceptualized, organized, and developed the American Video Association. He grew AVA to 2,000 national members, before selling the company it 1990. It was later merged into another home video marketing company. From 2000 to 2005 he worked as a contract marketing and human resources consultant to several local and national companies. In 2005 Mr. Power began working as a franchise development consultant on a full-time basis. Since that time he has helped more than three dozen companies initiate and develop their franchising program. He notes that there are many companies interested in developing a franchise program, and who need his specialized assistance. Mr. Power is a “hands-on” franchise consultant. He said, “I am the ‘nuts and bolts’ person who tends to the details for my clients.” Mr. Power holds a B.S. degree with a major in Marketing. See: www.biltmorefranchise.com You may contact Mr. Power at: jpower@biltmorefranchise.co - Visit John Power's Website |
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Anne BarrAnne Barr has over 26 years experience in sales and marketing, six years as a franchisee. She has assisted over 367 business owners and purchasers to achieve their goals in career change, transition and exit strategy. She holds the designation of Certified Franchise Executive from the International Franchise Association, Certified Business Intermediary from the International Business Brokers Association and Board Certified Broker from the Texas Association of Business Brokers. Anne is active in professional organizations, networking groups and volunteers for non-profit entities. As owner/operator of four successful businesses, Anne has proven people skills and enjoys helping clients find the right "fit" in business ownership. Visit www.FranchiseOpportunitySpecialist.com for more information about me and my company. - Visit Anne Barr's Website |
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John BrennanJohn Brennan Ed.D. Dr. Brennan is President of Interpersonal Development, LLC, a training and development firm. Interpersonal Development has provided sales training and coaching to more than 3,000 sales reps from over 100 companies. A native of Australia, Dr. Brennan received his doctorate from the University of Rochester. His dissertation researched the effectiveness of Behavioral Modeling Technology in training people in interpersonal skills. While he has spent most of his career designing or delivering training, he was also a Vice-President of Sales of a training and development franchise with operations in 25 markets. Dr. Brennan has designed and delivered sales training in North America, Asia, Europe, Australia and the Middle East. He has been a guest speaker at numerous national and regional professional conferences. When Microsoft wanted Best Practices articles on sales for their web site, they called Dr. Brennan. The results are at http://office.microsoft.com/en-us/FX011387391033.aspx His firm’s clients have included Volvo, The Prudential, Merrill Lynch, Eastman Kodak, Gannett, Equifax Europe, the Economist Group and countless small businesses. - Visit John Brennan's Website |
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Jay Kubassek(Jay's Full Bio: EvanCarmichael.com/jaykubassek) In five years, Canadian-born entrepreneur Jay Kubassek went from selling mufflers at a Midas franchise to revolutionizing Internet marketing with the 2004 launch of CarbonCopyPRO, a online marketing education company, now worth over $20 million with customers in over 160 countries.
As an independent film producer, his upstart film fund Aliquot Films is currently producing a films with Spike Lee and Abel Fererra (starring Ethan Hawke and Dennis Hopper.)
Jay's entrepreneurial spirit is irrepressible. He’s the owner of five companies, a professional speaker and trainer, international real estate developer/investor, extreme sport enthusiast and emerging philanthropist. Jay resides in NYC with his wife Jamie, son Milo and dog Cooper. Visit Jay's official website: www.JayKubassek.com - Visit Jay Kubassek's Website |
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