Evan Carmichael Top Header about About About facebook Twitter YouTube Google+

How Franchises can benefit from Social Media



Free PDF Download
Does a Lack of Self-Confidence Affect a Franchisee’s Success? - By Doug Schadle

Name: Email:


As the social media craze continues to spread, people from every industry need to realize that the importance social media carries is not going away and you must put your biases aside and embrace the good it can bring to your business. Franchise industry take notice! I was hesitant for a while, just like everyone else, but I decided to take the leap and have been very pleased with the results. I started out by setting up Twitter and LinkedIn accounts and doing the basics. On Twitter, I put a picture up and typed a few random thoughts because I didn't know where to go from there. On LinkedIn, I filled in my basic background information but really wasn't sure how to create business opportunities out of it. Eventually, I realized the keys to success with social media: listening, commenting, interacting and time. I quickly found out that social media does nothing for you unless you fully entrench yourself in the various networks. In order to truly accomplish this, you must spend time and energy on it. Now, I spend a few hours a day tweeting, commenting on blogs and interacting in business communities under the handle @DougSchadle, trying to connect with people interested in owning a franchise and discussing the latest franchise trends with other franchise professionals around the country. On LinkedIn, I have met several people who have ended up owning franchises after connecting with me. LinkedIn has professionals around the country that discuss the latest trends in their industry, and put their online resume up for anyone to see and look for new opportunities.

Franchise professionals can, and should, use social media for exactly these purposes. I tweet about the different opportunities I have available, industry news that I come across, replying to interesting posts by other professionals, and connecting to anyone I think that I can benefit from or can benefit from me.

Believe me, social media is not a phase- it is a new way to do business. I encourage all other franchise professionals to start networking via online communities because it has become a great way to enhance your business presence and brand awareness. Plus, in this economy, it is a free way to discuss the opportunities you have and the reasons people should believe in what you are selling.


Related Articles

  Social media : why should my business use this resource?
  Strategies For Utilizing Social Media Outlets
  How To Use Social Media For Your Business
  Brands 50% more popular than celebrities in social media
  Franchising and Social Media
  Franchise Clique, Industry Leader, is Signing New Business Every Day
  “Should I or shouldn’t I”
  Using Social Media Effectively As A Business Professional And Author
  43% of news sharing online is through social media
  Social Media and You
  Franchising FAQs
  Resourcing B2B social media
  Social Media Involvement
  Social Media is NOT about Twitter, Facebook and Linkedin
  Group Buying Sites- A Delight for Bargain-Hunters and Savvy Advertisers Alike
  Legal Marketing: Social Media and Law Firms
  The danger of over-responding on Twitter
  Social Media Gains Momentum for B2B Marketers
  The Remarkable Growth of Social Media - an Infographic
  SOCIAL MEDIA: THE NEW GOLDEN AGE OF COMMUNICATING!

Home > Franchises > Doug Schadle > How Franchises can benefit from Social Media >

Free PDF Download
Does a Lack of Self-Confidence Affect a Franchisee’s Success? - By Doug Schadle

Name: Email:

About the Author: Doug Schadle

RSS for Doug's articles - Visit Doug's website
Doug Schadle is the CEO and founder of Rhino 7 Franchise Development Corporation, the largest and one of the most successful franchise development companies in the U.S. He has developed and grown some of our nation's most successful brands including Great Clips, Senior Helpers and now Doctors Express. Schadle is a pro at recognizing a great idea, developing it into a solid business model and then turning it into a monster franchise. Schadle started with hotels and moved on to develop the wildly successful Great Clips, our nation's largest haircutting chain with some 2700 stores. He's also currently developing Senior Helpers, the fastest growing franchiser of in-home senior care; ranked #7 in Entrepreneur Magazine's Franchise 500 List. Schadle's hottest new brand is Doctors Express, the first ever national urgent care franchise which is totally revolutionizing healthcare in America today. Schadle graduated from Western Carolina University with a Bachelors of Science Degree in Industrial Technology. He says the franchise development business helps him "secure the future for people and gives them the hope they're missing in their lives by owning their own businesses."
Click here to visit Doug's website.
Dashed Line

More from Doug Schadle
Own Your Own Franchise and never get Fired Again
Rolling Over Your 401k without Penalty
Recession Resistant Franchises
How Franchises can benefit from Social Media
Be in Business for yourself but not by yourself

Related Forum Posts

Re: Kevin needs "social glue" ideas Re: Kevin needs "social glue" ideas
Re: Kevin needs "social glue" ideas Re: Kevin needs "social glue" ideas
Re: UPDATES: New Campaign! New Layout! New Ideas! Re: UPDATES: New Campaign! New Layout! New Ideas!
Re: Marketing 2.0 - What Are Your Thoughts Re: Marketing 2.0 - What Are Your Thoughts
Re: Social Media Marketing Ignorance Re: Social Media Marketing Ignorance

Share this article. Fund someone's dream.

Share this post and you'll help support entrepreneurs in Africa through our partnership with Kiva. Over $50,000 raised and counting - Please keep sharing! Learn more.
Share for a Cause
Featured Article



Worksheets
By: Evan Carmichael

Do you have what it takes to be an entrepreneur?

8 Powerful Steps to Finding Your Passion

Does your pitch suck?

Create a plan of attach to launch your new business.

8-Cover

Like this page? PLEASE +1 it! Evan Signature
Bottom Footer



Newsletter

Get advice & tips from famous business
owners, new articles by entrepreneur
experts, my latest website updates, &
special sneak peaks at what's to come!
Name:
Email:
Popular Articles

How to develop the best lateral thinking skills

Why Does My Photo Print So Badly

Suggestions

Email us your ideas on how to make our
website more valuable! Thank you Sharon
from Toronto Salsa Lessons / Classes for
your suggestions to make the newsletter
look like the website and profile younger
entrepreneurs like Jennifer Lopez.