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10 Profit Prodders For You In Your Franchise

Written by: Glenn Walford

Article Overview: A statement I'm fond of goes something like this "It takes the right message, from the right person at the right time..." for something to resonate with you and make a difference to what and how you do it. It may well be the same statement or message you have heard over and over again that now does it for you, but you actually haven't really 'listened' previously. In actual fact you may not have also been 'ready' to receive that message. Ten Profit Prodders may be the right message at the right time and I may well be the right person for you.

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10 Profit Prodders For You In Your Franchise

Sometimes it can take just one statement or observation about our selves or our business to make all the difference. It maybe something that is said that for some reason just really resonates with you by fitting right into your thinking at that particular time.

A saying I like and have heard often is “It takes the right message, from the right person at the right time for you”. If all these factors come together then a significant change for the better can occur for you in your business. I hope that at least one of the thought provokers below can do just that for you.

Thrive Not Survive

Forget about all the talk of survival…settling for anything less than thriving is not worth the risk of going into business for.

Invented & Intended To Get

Keep focused on attracting more of the customers that your franchise system and business was invented & intended (I&I) to get – your niche target market. Wishing and chasing for more outside of this is an advanced strategy only for once you have all available I & I.

Prosper Not Perspire

You bought into a franchise system…now use every bit of it to help you prosper in it – don’t perspire in it instead by making it all revolve around you.

Perspire Equals Expire

With you carrying your business everyday by doing most of the work, you have a limited life span in it before resentment and frustration pushes you to want to rid yourself of it. A resentful, frustrated seller is destined to lose one way or another.

Franchise Fence

To the franchisor success = the franchisee taking hold of and driving their business. To the franchisee success = the franchisor providing exceptional support and activities that drive customers to their business.It just depends on which side of the fence you are on. Who is right and who is wrong – it doesn’t matter, just make sure you are exhausting every opportunity to thrive.

Built By You To Replace You

Choose the right people to run the system of your business and build their skills and abilities to exactly match yours in the business so they can replace you. Don’t hold skills back, as they will either lack what you need them to have to run your business system, or they’ll go elsewhere for that opportunity.

When You Can’t Control – Confront

Don’t ever become a victim of circumstance. Some things you can’t control but you can control how you react. Confront them head on by maneuvering your business and strategies any way you can to minimize impact and gain advantage.

Your ‘What If’ Sights

Find and start training another person in your team in the event a ‘what if’ situation occurs. Create back ups for your back ups so it doesn’t ever all fall back on you.

Franchise Drift

Comfortable is dangerous and being within a franchise system often makes people comfortable. A false sense of security is felt when you are comfortable, and before you know it your comfort becomes chaos as escalating costs that you didn’t notice erode that cushion of comfort.

Pride Prevents Profit

Pride is the great danger in franchising driven by emotion. Eliminate emotion out of the equation and do only what is right for your business. You must clearly distinguish between what is good for your business against the pride of your ego. Identified by statements that end with “It’s the principle of it” - so if you hear yourself mutter those words be prepared to cost your business in some way.

If you give some thought to how each may apply to you in your business you may well find that one or more will hit a particular spot with you.

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Home > Franchises > Glenn Walford > 10 Profit Prodders For You In Your Franchise
Article Tags: franchise, franchising, profitability

About the Author: Glenn Walford
RSS for Glenn's articles - Visit Glenn's website

Glenn Walford is getting right b ehind the millions of mum and dad business owners who have invested heavily in a franchise and are banking on it’s success. Glenn has worked directly with hundreds of franchise owners across several industry categories holding senior positions in several top franchise companies.

After this experience he created the 'must have' for franchise owners - the world first of its kind Shaking The Profits From Franchising book series and information website: www.ShakingFranchiseProfits.com . It brings together dozens of franchise experts in the one place providing highly detailed information on every aspect of growing an individual franchise business. The series is hitting the spot so well that editions for the USA and Indian franchise markets are in production now. Make contact to get involved in this ground breaking event!



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More from Glenn Walford
What Would Your Franchise Business Say If It Could Talk To You
The No Brainer To Franchise Success
How Does A Franchise Owner Recover A Poor Relationship With Their Franchisor
5 Principles That Grow Your Franchise Into A Thriving Money Tree
Beware The Life Cycle Of A Franchise Business


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Re: Enticing Franchises - Top 9 List Re: Enticing Franchises - Top 9 List - All Franchise listed above are in millions of dollars. Do you have the list of Franchise in thousands
Re: Info for would be franchisers... Re: Info for would be franchisers... - [quote="Sebastien":1d29sdv1]Like Franchise Times, Franchise Update is a very practical magazine. There is no blah blah, just straight facts that anyone in the franchise community can relate to. I just want to mention that all these magazines are NOT franchisee oriented. I mean these magazines are for franchise professionals. If you're looking to buy a franchise, you won't find much information in there. To answer your question, getting published in Franchise Times was fairly easy. I don't want to brag too much but I think I am known in the franchise industry. I was the marketing guy at Franchise.com for a few years before joining my new company, the World Franchising Network. So people know me and I have a very good relationship with Nancy Weingartner, the Managing Editor at Franchise Times. I was talking with her at the last Franchise Expo South in Miami and she mentioned she'd like me to be profiled. I was like "ok, sure!". I like this franchise executive profile thing in Franchise Times as it is rarely BS. People are usually really natural in there.[/quote:1d29sdv1] Thanks for the follow up Sebastien! And I can't say that I'm surprised that networking with the right people and managing your relationships with them properly are the keys to being published. I guess the old adage holds true of "it's not who you know, but who knows you" that's important.
how much for a franchise fee? how much for a franchise fee? - Dear Colleague There is no easy answer to this question. Things to consider: [list=] The sizeof the Franchise Clent base Expected Turnover Intellectual Property costs (recoup) Number of Franchises Number of employees Original Set up costs Franchise admin costs An example: A franchise that I was involved in setting was to a simple "lawn mowing/home repair" franchise. The Franchise included national/local advertising - preparation of client lists - general admin - central accounting etc The Franchise involved 300-500 clients - and an annual turnover of about $300,000 . The annual franchise fee was $30,000. Hope that this gives you some idea Take care Ian[/list]
Re: Franchise Surveys Re: Franchise Surveys - Another good tool to researching a franchise is to speak with their existing franchisees. This contact information is included in most Franchise Disclosure Documents. In order to get a Franchise Disclosure Document or FDD as it is often referred to, you will have to complete a basic franchise application. The franchisor will then usually provide you with the FDD at that time. Included in that book of information is a list of the existing franchisees, the contract, the investment information etc... This information is required by Federal Law to be disclosed to your prior to making a purchase. So be sure to do your research and start with the Franchise Documents to get the initial information.
Which kind of industries are you interested in? Which kind of industries are you interested in? - Ecological or E-business or Investment or Finance or Management or Non-Profit or Retailer or others.


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