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A Good Business Plan Is Necessary, Even With a Franchise

Written by: Michael Hemenway

Article Overview: A good business plan is necessary when you are starting a franchise. It will tell your bankers and other lenders you approach for loan about your reasons for pursuing a particular franchise opportunity. Your marketing, operational and financial plans for the franchise business you have bought are also discussed here.

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A Good Business Plan Is Necessary, Even With a Franchise

Whether you are setting up your own business or starting a franchise, you need to make a killer business plan. A proper business plan will help the lenders know how much serious you are about the franchise opportunity. It will also make them aware that you have done your part of market-research, instead entirely depending on the interpretation of the market by the franchisor. Furthermore, your business plan will let others know what kind of vision you have for your franchise business. An ideal business plan has various sections and each section will inform about one aspect of your vision.

For starters, the first part or the executive summary will help the concerned persons know why you need the loan from them. By going through it, they will learn about your exact reasons for starting a franchise. The next section will be the company description and in the case of franchise business, it will be the details of the concept that has offered the franchise business for sale. The mere mention of the names of one of the best franchises in the business as your franchisor will definitely endorse your proposal for loan. Along with the details of the franchisor, you will have to mention what exactly will be your role in the establishment. You are also required to give a list of professionals who are associated with you. If you belong to any franchise association, you can also outline that in this section.

The third section comprises of the details about the marketplace you are targeting. It will be the essence of your marketing plan where the extensive research work you carried out while checking out the franchise opportunities in your chosen concept will come in handy. Certain things such as what the industries trends are, who the top franchises are and what will be the price-range of your product/service will be discussed in this section. It will also include where you are opening your store/office and how you are going to attract the customers.

The fourth part will talk about the mode of operation, which will include how you will run the store/office, how many people you are planning to hire and what will be their wages. The next will be the management structure. Whether you will run the business on your own or hire somebody and who will be your key advisers etc. will be included in this part. The last and the most important section is the financial plan for your franchise business. It will include estimation of cash flow, profit-loss projection as well as break-even analysis. There can also be an additional section where you will attach brochures and pamphlets of your franchisor and copies of lease-agreement and other contracts.

So, it’s quite evident that your business plan will be the bible of your business. Besides helping you to get investors, it will help you in your personal planning too. Your business plan will provide you a road-map to follow while you are starting a franchise. Top franchises generally help their franchisees in generating this business plan; so, ask your franchisor if it has any such program (it will be mentioned in the UFOC as well as in the franchise agreement). If not, you can take the help of professionals like a proficient franchise attorney or a skilled accountant. But whoever helps you, make sure that you are the prime creator of your business plan, so that you know everything well when you buy a franchise.

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Home > Franchises > Michael Hemenway > A Good Business Plan Is Necessary Even With a Franchise
Article Tags: business for sale, company description, exact reasons, executive summary, extensive research, franchise association, franchise business, franchise opportunities, franchise opportunity, franchisor, lenders, market research, marketing plan, marketplace, proper business plan, proposal, setting up your own business, starters, top franchises

About the Author: Michael Hemenway
RSS for Michael's articles - Visit Michael's website

Founder/CEO of brandEXPANSION the only firm of its kind serving all aspects of franchising. With our industry background and successful franchise units established around the world, we have a time tested strategy to assist you in locating, developing, advertising, marketing and executing the optimal franchisor and franchisee strategy. brandEXPANSION brings over a dozen years of hands on experience in the field. This gives us an insider’s perspective on the business of franchising, which is an invaluable asset in supporting your objectives. We simplify the franchise experience by providing on going consulting and support designed to deliver the most profitable franchise investment you can attain. brandEXPANSION has placed franchise units in over 1000 locations nationwide. This includes the strategy and writing of franchise documents, over 600 franchise real estate locations selected, over 200 construction projects completed and over 250 proven franchise companies currently represented. The company also operates the leading franchise-industry social networking site, http://www.FranchiseUltraLounge.com.

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